1st Edition

Psychorhetoric and the Psychology of Thought

By Laura Macchi Copyright 2026
204 Pages 38 B/W Illustrations
by Routledge

204 Pages 38 B/W Illustrations
by Routledge

204 Pages 38 B/W Illustrations
by Routledge

How can a particular way of argumenting direct our thinking? How does the formulation of a question influence the answer, producing a bias or an insight? And finally, what effect does public communication have on public behaviour? Psychorhetoric and the Psychology of Thought illustrates the role played by rhetoric and communicative heuristics in the psychology of thinking and decision making,... Read more

Acknowledgement

Chapter 1. Introduction. Psychorhetoric, the interpretative function and the enigma of thought. Bias versus insight

Chapter 2. The interpretative function and the emergence of unconscious analytic thought

Chapter 3. Solving insight problems. The cognitive unconscious and the “mystery” of the creative solution

Chapter 4. Critical thought beyond biases. Demonstrate, draw a conclusion, falsify

Chapter 5. Thinking uncertainty across possible worlds: statistical illiteracy or misleading communication?

Chapter 6. Challenging the incoherence of disjunctive and framing effects in decision-making

Chapter 7. Promoting action by discourse. The power of psychorhetoric in behavioural insight and public communications

References

Index

Biography

Laura Macchi is Full Professor of Psychology of Thinking, Decision Making and Communication and of General Psychology in the Department of Psychology at the University of Milano-Bicocca, Italy. Her main co-edited publications include Thinking: Psychological Perspectives on Reasoning, Judgment and Decision Making (2003), Cognitive Unconscious and Human rationality (2016), and Insight and Creative Problem Solving (2018).

'Is human thinking biased or rational? Or is it simply meaningful, like other acts of human communication? In Psychorhetoric and the Psychology of Thought, Laura Macchi demonstrates an alternative to current accounts, focusing on the interpretive gap between a question and its answer. Her approach makes sense; that is: it made me think.'

Karl Halvor TeigenProfessor Emeritus at University of Oslo, Norway