1st Edition
Public Relations From the Margins A Special Issue of the Journal of Public Relations Research
Edited By Mary Ann Moffitt
Copyright 2005
88 Pages
by
Routledge
92 Pages
by
Routledge
The articles in this special issue address some of the key issues facing research and practice of public relations today. These studies acknowledge the traditional, mainstream public relations research arguments for excellence in public relations according to the symmetry model, and to considerations of the dominant coalition controlling the organization. What are proposed in this issue are... Read more
Volume 17, Number 1, 2005
Contents: L.C. Hon, Editor's Note. M.A. Moffitt, Comments on Special Issue Public Relations From the Margins. B.K. Berger, Power Over, Power With, and Power to Relations: Critical Reflections on Public Relations, the Dominant Coalition, and Activism. F. Durham, Public Relations as Structuration: A Perspective Critique of the StarLink Global Food Contamination Case. J. Motion, C.K. Weaver, A Discourse Perspective for Critical Public Relations Research: Life Sciences Network and the Battle for Truth. J. Roper, Symmetrical Communication: Excellent Public Relations or a Strategy for Hegemony?
Contents: L.C. Hon, Editor's Note. M.A. Moffitt, Comments on Special Issue Public Relations From the Margins. B.K. Berger, Power Over, Power With, and Power to Relations: Critical Reflections on Public Relations, the Dominant Coalition, and Activism. F. Durham, Public Relations as Structuration: A Perspective Critique of the StarLink Global Food Contamination Case. J. Motion, C.K. Weaver, A Discourse Perspective for Critical Public Relations Research: Life Sciences Network and the Battle for Truth. J. Roper, Symmetrical Communication: Excellent Public Relations or a Strategy for Hegemony?
Biography
Mary Ann Moffitt
