1st Edition

Queering Public Relations Intelligibility, Visibility, and the Politics of Recognition

By Erica Ciszek Copyright 2027
136 Pages 8 B/W Illustrations
by Routledge

This book introduces a fresh, critical perspective that expands the conceptual frameworks traditionally employed in PR research. It interrogates the field’s embeddedness within capitalist, market-oriented systems, which often prioritize profit, brand management, and market expansion. A queer lens examines how PR practices serve market logics that commodify identities, turning diverse experiences... Read more

Introduction  1. Public Relations Theory and Its Discontents: Normativity, Power, and Critical Turns  2. From Inclusion to Intelligibility: A Queer Theoretical Framework for Public Relations  3. Queering Corporate Social Responsibility: Public Relations, Safe Inclusion, and the Governance of Recognition  4. Queering Crisis Communication: Public Relations and the Regulation of Intelligibility  5. Performing Activism: Public Relations and the Queer Politics of Intelligibility  6. Queering Public Relations Beyond Visibility: Disclosure, Intelligibility, and the Politics of Recognition  Conclusion

Biography

Erica Ciszek is Associate Professor at Moody College of Communication, The University of Texas at Austin, USA. Her scholarship explores how people and organizations navigate power, identity, and structural conditions that shape voice, visibility, and erasure. Ciszek’s research examines what communication does, for whom, under what conditions, and with what consequences. Using theoretically and empirically rigorous methods, she studies marginalized and hard-to-reach populations and considers how communication can promote equity, inclusion, and social change.