Chapters
1. Planning Questionnaire Research
2. Writing Items to Collect Factual Information
3. Writing Items to Collect Demographic Information
4. Writing Items to Measure Attitudes
5. Writing Items to Evaluate Products, Services, and Programs
6. Conducting Item Try-Outs and an Item Analysis
7. Preparing a Questionnaire for Administration
8. Selecting a Sample of Respondents
9. Preparing Statistical Tables and Figures
10. Describing Averages and Variability
11. Describing Relationships
12. Estimating Margins of Error
13. Writing Reports of Questionnaire Research
Appendix A: Questions on Race Used in the 2010 Census
Appendix B: Sample Cover Letter for a Questionnaire
Appendix C: Sample Informed Consent Form
Appendix D: Sample Follow-up Postcard
Appendix E: Table of Random Numbers
Appendix F: Introduction to Statistical Significance
Appendix G: Other Computational Procedures
Appendix H: Sample Questionnaire: Attitudes Toward Statistics Questionnaire
Appendix I: Sample Questionnaire: Campus Bookstore Evaluation
Appendix J: Checklist of Guidelines
Biography
Mildred Patten
