1st Edition

Real Business Cases in Strategic Planning A Simplified Methodology for Achieving Your Organization's Data-Driven Goals

By Hakan Butuner Copyright 2024
202 Pages 10 B/W Illustrations
by Productivity Press

202 Pages 10 B/W Illustrations
by Productivity Press

202 Pages 10 B/W Illustrations
by Productivity Press

This book shows how systematic strategic planning (SSP) can be used on real-world projects for professionals at any skill level. It illustrates how this systematic methodology and its analysis tools—using workshop and brainstorming approaches—can be easily understood and universally applied to any type of business. Rather than explaining the methodology and its tools, the author succinctly shows... Read more
Preface
About the Author

PART I. STRATEGIC PLANNING
1. Strategic Planning by Workshop Approach
2. Systematic Pattern of Strategic Planning
3. Brainstorming
4. Preparation for Workshops
5. Sample Outline for Strategic Plan
6. Working Forms
PART II. REAL BUSINESS CASES IN STRATEGIC PLANNING
7. Logistics Co
8. Packaging Machine Manufacturer (PMM)
9. Electronics Support Services, Inc.
10. Metal Packaging Group
11. Information Bureaus
12. Plastic Packaging Co.
13. Port Management
14. Tube Packaging Co.
15. Vocational Training Organization
16. Building Materials Producer
17. Application Service Provider (ASP)
References
Index

Biography

Dr. Hakan Butuner has received his B.Sc. in industrial engineering from Middle East Technical University; MBA from Bilkent University; and Ph.D. in engineering management from the University of Missouri-Rolla.

He has been active both in professional and academic life for several years. Additionally, as an entrepreneur, he has acted as the affiliate of several US consulting companies’ industrial management and engineering consulting and training field; and has also built various international franchising businesses. During the same periods, he has lectured in the business schools and/or industrial engineering departments of renowned universities worldwide.

Currently, he is acting as an associate professor at TED University, in addition to running IMECO (Industrial Management and Engineering Consulting, an affiliate of well-known US consulting companies.) Additionally, he is the founder-president of the Institute of Industrial & Systems Engineers – Turkish professional chapter; and the board member of the Institute of High-Performance Planners.

During his long career path, as an industrial engineering and management professional, consultant, academician, and trainer, he has completed and participated in over 100 professional industrial engineering and management projects (especially in Strategic Planning, Facilities Design, Operations Improvement, and Process Reengineering) and developed and deployed many training programs and workshops to over 200 corporations and universities with several million dollars' worth of result-based solutions.

Also, as a Planning-by-Design-based developer of Systematic Strategic Planning (SSP), Systematic Planning of Business Functions (SPBF) and Target-Based Systematic Improvement Planning (SIP) methodologies, he has several cited books and papers (especially in Planning by Design, Operations Management and Improvement, Supply Chain Management, and Strategic & Business Planning areas) published by globally recognized publication houses (such as Taylor & Francis, SAGE) and journals.