1st Edition

Redefining Sports Media

By Jason Kido Lopez Copyright 2023
138 Pages 15 B/W Illustrations
by Routledge

138 Pages 15 B/W Illustrations
by Routledge

138 Pages 15 B/W Illustrations
by Routledge

This book argues that the examination of sports media within cultural and media studies is organized around more than just a shared topic: mediated sports. What count as "sports media" in journals, books, and conferences are extremely diverse; they can cover athlete expression on social media, shoe commercials, gender in sports commentary, Indigenous name change activists, and fantasy sports.... Read more

Introduction: Sports Media, Genre, and Live and Real Competition  1. Branding Live and Real Competition  2. Representing Live and Real Competition  3. Live and Real Athlete Expression  4. Fans of Live and Real Competition  5. Games Based on Live and Real Competition  Conclusion: The Pervasiveness of Live and Real Competition

Biography

Jason Kido Lopez is an assistant professor in the Department of Communication Arts at the University of Wisconsin-Madison. His work on sports media focuses on athlete activism and games based on sports like fantasy sports and sports betting.