1st Edition
Research Methodology Techniques and Trends
306 Pages
42 B/W Illustrations
by
Chapman & Hall
306 Pages
42 B/W Illustrations
by
Chapman & Hall
Also available as eBook on:
Research Methodology: Techniques and Trends focuses on both undergraduate and post graduate courses; and it helps readers understand the basic concepts and the application of results directly to real life business, industry and research organizations.
Features:
Review questions are included at the end of each chapter, to test conceptual understanding of the subject and put theory into... Read more
1. Introduction to Research. 2. Research Process. 3. Research Design. 4. Measurement Concepts in Research. 5. Measurement of Attitude. 6. Sampling Design. 7. Secondary Data. 8. Survey Research. 9. Questionnaire. 10. Qualitative Research. 11. Experimentation. 12. Data Preparation and Preliminary Analysis. 13. Concepts of Hypothesis Testing. 14. Hypothesis Testing: Tests of Differences. 15. Correlation and Regression Analysis. 16. Multivariate Analysis. 17. Research Reports. 18. Ethics in Research. Index.
Biography
Umesh Kumar B Dubey, D P Kothari
