Studies of the organisation and location of retailing activity have played a central role in the emergence of urban geography as a major area of academic study. Moreover, retailing is increasingly the focus of interdisciplinary research, with economists, sociologists, psychologists and marketing specialists all contributing.
This book surveys and sets in context the wide range of research work that has recently been done on retailing. It concentrates on western industrial societies, particularly Britain and the USA, and considers empirical research, theory and theoretical applications. Topics covered include location analysis which is a traditional area of academic interest; consumer behaviour, which is of particular interest to psychologists, and retail organisation and government involvement, which will interest all those concerned, especially those actually involved in retail planning and management.
This comprehensive book is the first substantial review of research in retail geography and suggests many future lines of research within the field.
Originally published 1980.
‘A valuable and welcome undergraduate textbook.’ Environment and Planning
‘Recommended unreservedly to managers and planners in the distributive trades and to all those who are concerned with the implications of current trends in the provision of shopping facilities.’ Retail Distribution and Management
List of tables. List of figures. Introduction. 1. Urban Consumer Behaviour I. D. Shepherd and C. J. Thomas. Normative Spatial Models. Central Place Theory. Spatial Interaction Theory. The Behavioural Approaches. The Theoretical Behavioural Approach. The Empirical Behavioural Approach. The Cognitive Behavioural Approach. The Marketing Approach to the Study of Consumer Behaviour. Conclusions. References 2. The Study of Retail Location P. T. Kivell and G. Shaw Problems of Classification and Organisation. The Study of Shopping Centre Location. Economic Theory. Land Value Theory. Central Place Theory. Spatial Interaction Models. Ecological Analogies. Store Location Research and the Study of Shop Patterns. A Marketing Geography Approach. Store Location Studies in Britain. Spatial Statistics and the Study of Shop Patterns. Changes in Retail Location. Studies of Retail Location Change. Retail Decentralisation. The Changing Retail Component of the Central Business District. Retail Location Change and the British Planning System. Conclusions. References 3. Retail Organisation R. L. Davies and D. A. Kirby The Distribution System. The System of Retailing. Wholesale-Retail Relations. The Techniques of Retailing. The Evolution of Retailing. Modern Trends in Retailing. Sources of Information. The Development of New Stores. International Comparisons. The Relative Health of Retailing. The Impact of Change. The Effects of Large Superstores and Hypermarkets. Problems and Prospects for Small Shops. Shopping Centre Developments. Typologies and Classifications. The Development Process. The Impact of New Schemes. The Future of the Central Area. Store Assessment Research. Needs in Future Research. References 4. Retail Activity and Public Policy J. A. Dawson Location Policies. The Lack of Effective Policies. A Model of Location Policy Formulation. Preliminary Recognition and Definition of Problems. Definition of the Planning Task. Data Collection, Analysis and Forecasting. Determination of Constraints and Objectives. Formulation of Operational Criteria for Design. Plan Design. Testing of Alternative Plans. Plan Evolution. Decision-Making. Plan Implementation. Retail Price Policies. Business Structure Policies. The Concept of Efficiency. Pro-competitive Policies. Policies to Encourage Retail Growth. The Control of Market Power. Control of the Birth and Death of Firms. Consumer Protection Policies. Indirect Influences of Social and Economic Policies. References 5. Conclusions J. A. Dawson A Possible Research Framework. References. Notes on Contributors. Index