1st Edition

Revolutionizing Communication The Role of Artificial Intelligence

232 Pages 10 B/W Illustrations
by CRC Press

232 Pages 10 B/W Illustrations
by CRC Press

232 Pages 10 B/W Illustrations
by CRC Press

Revolutionizing Communication: The Role of Artificial Intelligence explores the wide-ranging effects of artificial intelligence (AI) on how we connect and communicate, changing social interactions, relationships, and the very structure of our society. Through insightful analysis, practical examples, and knowledgeable perspectives, the book examines chatbots, virtual assistants, natural... Read more

Foreword 

 

1. Artificial Intelligence. Genesis, Development, and Future

Raquel V. Benítez Rojas

2. The Evolution of Motion Graphics through Contemporary AI Technologies

Francisco-Julián Martínez-Cano and Raquel V. Benítez Rojas

3. A Look at the Crossroads of Artificial Intelligence, Films, Video Games, and Virtual Reality

Francisco-Julián Martínez-Cano

4. AI and the Development of New Audiovisual Narratives

Samuel Viñolo Locubiche

5. Talking to Strangers: The Challenges of Conversational AI and Human Expectations

Richard Lachman

6. The Linguistic Effects of Artificial Intelligence on the Adequacy, Coherence and Cohesion of Texts: What Do We Stop Telling in the New Digital Age? 

Beatriz Morales Fernández

7. The Deepfake Technique Used for Creating Advertising from a Social Perspective: The Seguimos Hablando Campaign (2019) as a Case Study 

Rocío Cifuentes-Albeza

8. Mario Kart AI in Education: Bridging Game Design and Pedagogical Strategies

Kris Alexander and Thoreau Bakker

9. AI and the Human need for Emotional Connection 

Antonio Díaz-Lucena and Pilar Vicente-Fernández

10. Use of Artificial Intelligence Tools in Communication Companies: Advantages and Disadvantages in the Sector

 Alba-María Martinez-Sala, Juan Monserrat-Gauchi and Carmen Quiles-Soler

11. Adaptive AI and Interactive Narrative Possibilities in Media

 Kemal Deniz

 12. Local Media in the Age of AI

Tatiana Santos Gonçalvez

13. Automated Journalism in Turkish Media before the Rise of Generative AI

Sena Ozkurt Azimli and Erkan Saka

14. The Interrelation between Journalism, Artificial Intelligence and Professional Ethics: Ethical Reflections in The Digital Era

Ramiro Ruales Parreño, Galo Vásconez Merino, and Andrés Murillo Pinos

15. The Reception of Artificial Intelligence in Film Festivals

Montserrat Jurado-Martín

16. Cinderella Named "Artificial Intelligence": Media Image of Artificial Intelligence in Alternative Media (Case Study from Slovakia)

 Hedviga Tkácová

Biography

Raquel V. Benítez Rojas, Ph.D., MA, MBA, CMP, is Associate Dean in the Master of Arts in Digital Media and Global Communications at University of Niagara Falls, Canada, and Professor at U-tad, University Center for Technology and Digital Art, Madrid, Spain.

Francisco-Julián Martínez-Cano, Ph.D., is Associate Dean of the Bachelor’s Degree in Audiovisual Communication in the Faculty of Social and Legal Sciences of Elche at Universidad Miguel Hernandez, Elche, Spain.