184 pages | 17 B/W Illus.
Assessing and managing risk is vitally important, and is increasingly studied in a range of areas including politics and international relations, finance and insurance, and innovation and the valuing of intangible assets such as patents and intellectual property. The degree to which innovation is encouraged or otherwise – a key factor for many businesses - depends in part on the attitude towards risk in the context in which it takes place.
Taplin considers the different attitudes towards risk and innovation, and the different ways in which risk and innovation are handled, in Japan, Britain the USA. Providing a broad and detailed examination of the subject, she discusses topics including risk management standards, managing risk in marketing, the insurance industry, patents, and in venture capital, and of how risk management in organizations has evolved.
'This is a useful text, particularly for those interested in cultural differences between East and West, and approaches to 'softer' risk areas in each.' - Inform Magazine
'This groundbreaking book offers fresh insights and analysis on the distinctive ways business in Japan, the United States and the United Kingdom responds to risk and innovation.' - japansociety
'The book provides solid material from a clear and informed position.' - IET Engineering Management
Preface Acknowledgements Introduction – An Interdisciplinary and Cross-Cultural Approach Ruth Taplin and Nick Schymyk 1.Emerging Risk Nick Schymyck 2.Intangible Assets, Risk Management and Insurance: Bringing all Minds Together Matthew R. Hogg 3. Developments in Patent Enforcement Procedure in Japan and England Anthony Trenton 4. Risk Transfer in a Changing World Oliver Prior 5. Transferring Insurable Risk Oliver Prior 6. Recent Risk Financing Innovations: Motives, Principles and Practices Peter C. Young 7. The Evolution of Enterprise Risk Management Gerry Dickinson 8. Intellectual Property and Bridging Loans – Their Emerging Roles for the Venture and Rehabilitation Businesses in Japan Masatoshi Kuratomi