This handbook brings together an international team of scholars from different disciplines to reflect on African popular cultural imaginaries. These imaginaries – in the sense of cultural productions, contexts, consumers, producers, platforms, and the material, affective and discursive resources they circulate – are influential in shaping African realities. Collectively, the chapters assembled in this handbook index the genres, methods, mediums, questions and encounters that preoccupy producers, consumers and scholars of African popular cultural forms across a range of geohistorical and temporal contexts.
Drawing on forms such as newspaper columns, televised English Premier League football, speculative arts, romance fiction, comedy, cinema, music and digital genres, the contributors explore the possibilities and ambiguities unleashed by the production, circulation, consumption, remediation and critique of these forms. Among the questions explored across these essays are the freedoms and constraints of popular genres; the forms of self-making, pleasure and harm that these imaginaries enable; the negotiations of multiple moral regimes in everyday life; and, inevitably, the fecund terrain of contradictions definitive of many popular forms, which variously enable and undermine world-making.
An authoritative scholarly resource on popular culture in Africa, this handbook is an essential read for students and scholars of African culture, society and media.
Foreword by Karin Barber
Thirteen Ways of Reading African Popular Culture
Grace A Musila
- Ethiopian Imprints: Reading and Writing Ethiopia in 1930s South Africa
- Local Authors, Ephemeral Texts: Anglo-Scribes and Anglo-Literates in West African Newspapers
- Varieties of Romance in Contemporary Popular Togolese Literature
- Against ‘African Popular Literature’, or: The Weeping Woman
- Gendering the Popular: Making a Case for FEMRITE in Uganda and Beyond
- Scandals, Controversies and African Literary Prizes: Between Intertextuality and Plagiarism
- TED Talks, Blogging, and Celebrity: Chimamanda Ngozi Adichie and the Popular Imagination
- Flash Fiction Ghana and Popular Culture: An Overview
- Reduce, Reuse, Recycle: Methods of Speculation in African Popular Culture
- Literature in the Great Lakes Region: Between Resistance and Resilience
- Funding Popular Culture in Tanzania: Crowdfunding, Self-Funding and the Live Performance as Fundraiser
- Nigerian Film Audiences on the Internet: Influences, Preferences and Contentions
- "Don’t Tell Me You Want to Marry a White Man!": The Encounter with Euro-American Characters and Settings in African Commercial Cinema
- Popular Culture and the Women Fandom of English Premier League Football in Eldoret, Kenya
- Modelling Success: Women and Self-Making in Kenyan Digital Spaces
- Recognizing LGBTQ+ Faces beyond the Mauritian Nation-State
- Coding the City: Mapping Eco-Systems and Zones of Opportunity in Kinshasa’s Emerging Tech Scene
- Matters of Kwaito and Why Kwaito Matters
- Meaning and Multiplicity: Complexity and Play in Tanzanian Hip Hop
- Politics and the Music Video in Nigeria
- The Police is Your Friend: Instagram Comedy and the Defamiliarization of the Postcolonial State
- "Di one Wey Dey Pain me Pass…!": Social Satire, Caricature and Mimicry in the Comic Act of AY
- #ObinimStickerChallenge: Visual Mediations of Suspicion in Religious Prosumer Parody Media in Contemporary Ghana
Corinne Sandwith
Stephanie Newell
Susanne Gerhmann
Ranka Primorac
Lynda Gichanda Spencer and Erik Falk
Doseline Kiguru
Steve Almquist
Adwoa Opoku-Agyemang and Kwabena Opoku-Agyemang
Nedine Moonsamy
Maëline Le Lay
Nikitta Dede Adjirakor
Añulika Agina
Alessandro Jedlowski
Solomon Waliaula
Dina Ligaga
Ryan Poinsamy
Katrien Pype
Rangoato Hlasane and Bhekizizwe Peterson
David Kerr
Femi Eromosele
James Yékú
Rotimi Fasan
Joseph Oduro-Frimpong
Biography
Grace A Musila teaches African literature at the University of the Witwatersrand. She is editor of Wangari Maathai’s Registers of Freedom (2020); author of A Death Retold in Truth and Rumour: Kenya, Britain and the Julie Ward Murder (2015); and co-editor of Rethinking Eastern African Intellectual Landscapes (2012, with James Ogude and Dina Ligaga).
"Routledge Handbook of African Popular Culture, which brings together an international team of scholars from different disciplines to reflect on African popular cultural imaginaries, is an important contribution to the burgeoning discipline of popular culture in Africa. Published in 2022, Grace Musila’s edited tome is a valuable demonstration of the important ways this subfield seeks to bring newspaper columns, televised English Premier League football, speculative arts, romance fiction, comedy, cinema, music, and digital genres into a productive dialogue with each other." - Nick Mdika Tembo, Eastern African Literary and Cultural Studies