422 Pages 25 B/W Illustrations
    by Routledge

    434 Pages 25 B/W Illustrations
    by Routledge

    There is no doubt that behavioral economics is becoming a dominant lens through which we think about economics. Behavioral economics is not a single school of thought but representative of a range of approaches, and uniquely, this volume presents an overview of them.

    The wide spectrum of international contributors each provides an exploration of a central approach, aspect or topic in behavorial economics. Taken together, the whole volume provides a comprehensive overview of the subject which considers both key developments and future possibilities.

    Part One presents several different approaches to behavioural economics, including George Katona, Ken Boulding, Harvey Leibenstein, Vernon Smith, Herbert Simon, Gerd Gigerenzer, Daniel Kahneman, and Richard Thaler. This section looks at the origins and development of behavioral economics and compares and contrasts the work of these scholars who have been so influential in making this area so prominent. Part Two presents applications of behavioural economics including nudging; heuristics; emotions and morality; behavioural political economy, education, and economic innovation.

    The Routledge Handbook of Behavioral Economics is ideal for advanced economics students and faculty who are looking for a complete state-of-the-art overview of this dynamic field.

    Part 1: Scientists in the Field of Behavioral Economics

    1. The Evolution of Behavioural Economics (Peter Earl)

    2. George Katona:A Founder of Behavioral Economics (Richard Curtin)

    3. Ken Boulding: The image as a precursor to framing? (Stefan Kesting)

    4. Harvey Leibenstein: A First Generation Behavioral Economist (Roger Frantz)

    5. Herbert Simon’s Behavioral Economics (Esther-Mirjam Sent)

    6. Reinhard Selten, the Dualist (Rosemarie Nagel, Anna Bayona, Reza Kheirandish and Shabnam Mousavi)

    7. Gerd Gigerenzer and Vernon Smith on Ecological Rationality of Fast-and-Frugal Heuristics (Shabnam Mousavi)

    8. Richard Thaler’s Behavioral Economics (Floris Heukelom)

    9. Daniel Kahneman and the Behavioral Economics of Cognitive Mistakes (Floris Heukelom)

    10. George Katona’s Contributions to the Start of Behavioral Economics (Hamid Hosseini)

    11. Behavioral Rules: Veblen, Nelson-Winter, Ostrom and Beyond (Georg Blind)

    12. Generating Meso Behavior (Manuel Scholz-Wackerle)

    13. Schumpeter, Kirzner, Knight, Simon and Others: Behavioral Economics and Entrepreneurship (Thomas Grebel and Michael Stutzer)

    14. A Bounded Rationality Assessment of the New Behavioral Economics (Morris Altman)

    Part 2: Specific Domains of Behavioral Economics

    15. Behaviorally Informed Regulation, Part 1 (Cass Sunstein)

    16. Behaviorally Informed Regulation, Part 2 (Cass Sunstein)

    17. Ignorance: Literary Light on Decision’s Dark Corner (Devjani Roy and Richard Zeckhauser)

    18. Smart Societies (Shu-Heng Chen, Bin-Tzong Chie and Chung-Ching Tai)

    19. Behavioral Macroeconomics: Time, Optimism And Animal Spirits (Michelle Baddeley)

    20. Rethinking Behavioral Economics Through Fast-and-Frugal Heuristics (Shabnam Mousavi, Gerd Gigerenzer and Reza Kheirandish)

    21. Computational Behavioral Economics (Shu-Heng Chen, Kao Chen, Kao Ying-Fang and Ragupathy Venkatachalam)

    22. Emotions in Economy (Nina Bandelj, Julie Kim and Zaibu Tufail)

    23. Morality as a Variable Constraint on Economic Behavior (Daniel Friedman)

    24. Behavioral Political Economy (Gigi Foster and Paul Frijiters)

    25. Behavioral Labor Economics (Xianghong Wang)

    26. Behavioral Education Economics (Sean Leaver)

    27. Behavioral Innovation Economics (Jason Potts)

    28. Economic Behaviour and Agent-Based Modelling (M Muller and A. Pyka)


    Roger Frantz is Professor of Economics at San Diego State University, USA.

    Shu-Heng Chen is Professor at the Department of Economics at National Chengchi University, Taiwan.

    Kurt Dopfer is Professor at the Department of Economics, University of St. Gallen, Switzerland.

    Floris Heukelom is Assistant Professor at Nijmegen School of Management, Radboud University Nijmegen, the Netherlands.

    Shabnam Mousavi is Assistant Professor at the Johns Hopkins Carey Business School, Johns Hopkins University, USA.

    ‘This Handbook provides a good coverage of contemporary behavioral economic topics and is written by an excellent group of authors’Gerrit Antonides, Wageningen University, The Netherlands

    ‘This book contains a great collection of chapters on behavioral economics. It is distinguished by the diversity of its subject matter and the distinctiveness of its authors. If you want genuine insights and viewpoints as well as analyses not found elsewhere, please read the Handbook of Behavioral Economics. It is loaded with gems that contrast the unrealism of neoclassical economics with the realism of excellent behavioral economics.’John Tomer, Manhattan College, USA.