1st Edition

Routledge Handbook of Managerial Economics

Edited By Antony Dnes Copyright 2022
480 Pages
by Routledge

Managerial economics has become an established part of leading MBA programmes, and the discipline is changing and developing rapidly. This new handbook offers a state-of-the art overview of the ways in which modern economics can be usefully applied across contemporary work in business schools, including in areas such as corporate governance, organizational design, global business, employee... Read more

Part 1: Analytical Foundations and the Scope of Managerial Economics  Part 2: Managing Demand  Part 3: Managing Costs  Part 4: Pricing and Marketing Tactics and Strategies  Part 5: Economic Psychology and Management Decisions  Part 6: Strategy and Business Competition  Part 7: Organization and Motivation in the Modern Firm  Part 8: Hybrid Organizations and Networks  Part 9: Personnel Economics  Part 10: Financial Structure and Corporate Governance  Part 11: Business Ethics and Corporate Social Responsibility  Part 12: Business Regulation

Biography

Antony Dnes is an affiliated senior scholar at the Mercatus Center at George Mason University, and is the Editor-in-Chief of the Journal of Managerial and Decision Economics.