Seasonal variation in demand is a reality for most tourism destinations. This work provides a balanced overview of the evidence and issues relating to tourism seasonality using European, North American and Pacific Rim cases and research evidence.
(N.K. Sørensen). Off-season is no season: the case of Bornholm (S. Lundtorp et al.). Long term positive adjustments to seasonality: consequences of summer tourism in the Jotunheimen area, Norway (T. Flognfeldt). An analysis of the nature, causes and marketing implications of seasonality in the occupancy performance of English hotels (D. Jeffrey, R.R.D. Barden). Extending the school holiday season: the case of Eurocamp (M. Klemm, J. Rawel). Managing seasonality in peripheral tourism regions: the case of Northland, New Zealand (J. Commons, S. Page). Seasonal visitation at Fort Edmonton Park: an empirical analysis using a leisure constraints framework (T.D. Hinch et al.). Author index. Subject index.
"For anyone interested in the study of seasonality and its effect on tourism, this text is a must read." - Annals of Tourism Research, Vol 32, No. 2, 2005.