This book examines the widespread cultural and political consequences of the proliferation of popular health advice. It provides a key theoretical contribution to the sociological study of health and embodiment by illuminating the processes of social change that have transformed how individuals care for themselves and the ways in which power and desire now shape health behaviour.
Self-Care will be of essential interest to students and academics working within the fields of sociology, health and social welfare.
Christopher Ziguras is Research Fellow and Deputy Director of the Globalism Institute at RMIT University. He is editor of The International Publishing Services Market (with Bill Cope, 2002) and has published numerous articles examining the impact of rationalization, commodification and electronic mediation on the constitution of identity, particularly in international education and health promotion.