3rd Edition

Show Me the Money Writing Business and Economics Stories for Mass Communication

By Chris Roush Copyright 2016
    436 Pages
    by Routledge

    436 Pages
    by Routledge

    Show Me the Money is the definitive business journalism textbook that offers hands-on advice and insights into the job of a business journalist. Chris Roush draws on his experience as both a business journalist and educator to explain how to cover businesses, industry and the economy, as well as where to find sources of information for stories and how to take financial information and make it work for a story.

    Updates to the third edition include:

    • Inclusion of timely issues related to real estate;
    • Additional examples from websites and other nontraditional business media such as BuzzFeed and Quartz;
    • Tips from professional business journalists including Andrew Ross Sorkin of The New York Times and Jennifer Forsyth of The Wall Street Journal.

    Essential for both undergraduate and graduate courses in business journalism and professional business journalism newsrooms, Show Me the Money is a must-read for reporters, editors and students who want to learn the ins and outs of how to cover public and private companies. Additional materieals, including a sample syllabus and additional links and tips for students can be found at https://www.routledge.com/products/9781138188389

      1. Business Journalism’s Importance 2. Some Business Journalism Basics 3. Business Journalism Beats 4. Covering Economic Stories 5. Evaluating a Company’s Financial Performance 6. Basic Company News Stories 7. Mergers and Acquisitions 8. Covering Wall Street 9. Executives as a News Story 10. Covering Small and Private Companies 11. Nonprofits and Foundations 12. Business News in the Courthouse 13. Covering Real Estate 14. Business Stories within the Government 15. Personal Finance  


    Chris Roush is Walter E. Hussman Sr. Distinguished Scholar in business journalism and founding director of the Carolina Business News Initiative, which provides training for professional journalists and students at the University of North Carolina at Chapel Hill.

    "Chris Roush demystifies financial storytelling, and with insight from leading journalists helps reporters figure out when a company’s dollars make sense—and when they don’t. Show Me the Money prepares even the math-phobic reporter to write business news that matters to readers from Main Street to Wall Street." – Melita M. Garza, Texas Christian University

    "Show Me the Money isn’t just a thorough textbook – it’s an essential reference that should be on the desk of any journalist who may ever have to write about business and finance." – John Kroll, Kent State University

    “Roush has created a textbook and reference source for the writer who needs to communicate effectively on business and economics. He uses a case study approach to provide information and guidelines … Each chapter in this well-researched and accessible book is visually organized to highlight in boxes key definitions and tips from the pros. Interviews with reporters and columnists serve to personalize the content. This approach adds to the interest level of the text. Roush offers practical tips for writers, such as the need to subscribe to the Wall Street Journal. Additional advice includes recognizing the importance of writing engaging ledes, interviewing sources, and using skepticism and common sense.”  – E. G. Ferris, Branford Hall Career Institute