1st Edition

Simplified Business Statistics Using SPSS

By Gabriel Otieno Okello Copyright 2023
    468 Pages 394 B/W Illustrations
    by Chapman & Hall

    468 Pages 394 B/W Illustrations
    by Chapman & Hall

    468 Pages 394 B/W Illustrations
    by Chapman & Hall

    Statistics are used throughout businesses to present and analyse data and decide on best practice. Simplified Business Statistics Using SPSS provides a practical approach to these concepts and their applications in business, economics and other areas of data analytics. This book guides the reader though these concepts without assuming prior knowledge and is an ideal reference for business analytics students and researchers in related fields.


    • Includes simplified statistical contents and a step-by-step guide on how to apply statistical concepts by perform analysis using Statistical Package for Social Sciences together with an interpretation of the statistical analysis output
    • Provides a wide range of data sets to be used for examples and illustrations
    • Designed to be accessible to readers with varied backgrounds

    Part I: Introduction to Statistical Analysis

    1. Introduction to Statistics, Data and Analysis

    2. Collecting and Preparing Data for Analysis

    3. Getting Started with SPSS

    4. Descriptive Statistics Methods

    Part II: Probability Concepts

    5. Introduction to Probability

    6. Random Variables and Probability Distributions

    7. Sampling and Sampling Distribution

    Part III: Introduction to Statistical Inference Concepts and Methods

    8. Statistical Inference: Estimation

    9. Statistical Inference: Hypothesis Testing

    10. Testing Hypothesis about One Population

    11. Testing Hypothesis about Two Populations

    12. Testing Hypothesis about More Than Two Populations

    13. Testing Relationships about Categorical Data

    14. Testing Relationships about Numerical Data

    Part IV: Special Topics in Statistical Analysis

    15. Nonparametric Tests

    16. Analysis of Time Series Data

    17. Statistical Quality Control


    Gabriel Otieno Okello is a member of the statistics faculty at the School of Science and Technology, United States International University, Nairobi, Kenya.