284 Pages
by
Routledge
284 Pages
by
Routledge
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Originally published in 1952, the study of social psychology as a separate subject was a comparatively recent one. There was the classic work of McDougall, and in a very different sort, Trotter; while twenty years previously Professor Ginsberg gave the subject a new orientation. But the study of man in society, from being a mere appendage of general psychology, had suddenly been revolutionized by... Read more
Introduction. Part I: The Study of Groups 1. Groups and Situations 2. Further Discussion of Group and Situations 3. Systematic Study of Groups 4. Crowds 5. Leadership 6. Public Opinion 7. Attitude Research Part II: The Individual and Society 8. Social Determination of Faculties 9. Culture and the Development of Personality 10. Cultural Analysis and National Character Part III: Applications 11. Applied Social Psychology. Index.
Biography
W. J. H. Sprott (1897–1971) was a British psychologist who, at the time of original publication was Professor of Philosophy at the University of Nottingham.






