194 Pages
28 B/W Illustrations
by
Routledge
194 Pages
28 B/W Illustrations
by
Routledge
194 Pages
28 B/W Illustrations
by
Routledge
Also available as eBook on:
Now in its 11 th edition, Speaking with a Purpose is designed to help speakers develop the skills they need to prepare and deliver effective speeches.
Using a traditional step-by-step approach combined with up-to-date communication theory, this no-frills textbook allows students to prepare, practice, and present speeches. This new edition places greater emphasis on the skills needed to... Read more
1. Speech Communication
2. Audience Analysis
3. Determine Your Purpose and Subject
4. The Introduction and Conclusion
5. Gathering Supportive Material
6. Supporting Your Ideas
7. Organizing the Body of Your Speech
8. Delivering Your Speech
9. Informing
10. Persuasion
11. Group Communication
12. Speaking Online
13. The Tech Savvy Leader
Biography
Arthur Koch taught Speech and Communication at La Crosse State University, University of Wisconsin-Milwaukee and Milwaukee Area Technical College, USA, where he served as department chair.
Jason Schmitt is Professor of Communication, Media and Design and Associate Dean for the School of Arts and Sciences at Clarkson University, USA.
