1. The Sports Business is Different
2. Our Tool Kit: Theory, Concepts and Numbers
3. Commodification: Has Money Ruined Sport?
4. Mass Participation, Sports Clubs and Commercial Amateurism
5. Professional Recruitment, Earnings and Labour Relations
6. Sportswomen and Gender Economics
7. Attendances and Audiences
8. Seeking Profit or Utility: Objectives of Owners and Entrepreneurs
9. Tournaments and Leagues
10. Sponsorship, Stadiums, and Subsidies
11. The Economics of Sport Mega Events
12. The Global Sports Economy: Trading Goods, Player Migration and International Organisations
13. Medals, Health and Welfare, and the Third Sector
14. Corruption, Environmental Unsustainability and Discrimination
15. The Virus and After: Coping with Crisis
Biography
Wray Vamplew is Emeritus Professor of Sports History at the University of Stirling, Scotland, United Kingdom, and Global Professorial Fellow at the University of Edinburgh, Scotland, United Kingdom.
