1st Edition

Start Right in E-Business

By Bennet Lientz, Kathryn Rea Copyright 2001
352 Pages
by Routledge

352 Pages
by Routledge

326 Pages
by Routledge

E-business occurs when a company has established critical business procedures and activities to support e-commerce transactions. Using this definition, e-commerce is part of e-business--a company needs e-commerce to implement e-business. Utilizing e-commerce, however, does not mean that a company has transformed into an e-business. E-business is implemented only when a company changes its internal... Read more
Introduction.
Your E-Business Implementation Roadmap.
Action 1: Understand Your Business.
Action 2: Select the Activities for E-Business.
Action 3: Assess E-Business Trends and Competition.
Action 4: Set Your Technology Direction for E-Business.
Action 5: Collect Information for E-Business.
Action 6: Analyze Information for E-Business.
Define Your New E-Business Transactions and Workflow.
Action 8: Define and Measure E-Business Success.
Action 9: Develop Your E-Business Implementation Strategy.
Action 10: Perform Your E-Business Marketing Activities.
Action 11: Plan Your E-Business Implementation.
Action 12: Execute Your E-Business Implementation.
Action 13: Followup After Your E-Business Implementation.
E-Business Implementation and Operations Outsourcing.
Address Specific E-Business Implementation Issues.

Biography

Bennet P. Lientz