1st Edition

Strategic Communication and Deformative Transparency Persuasion in Politics, Propaganda, and Public Health

By Isaac Nahon-Serfaty Copyright 2019
124 Pages
by Routledge

124 Pages 12 B/W Illustrations
by Routledge

124 Pages 12 B/W Illustrations
by Routledge

This book examines deformative transparency and its different manifestations in political communication, propaganda and public health. The objective is to present the theoretical foundations of deformative transparency, as grotesque and esperpentic transparency, and illustrate the validity of such approach to understand the strategic and ethical implications of the proactive disclosure of the... Read more

Introduction 1. Grotesque transparency: theoretical and methodological foundations 2. Alternate reflexivity: the politics of excesses 3. Sacralization and profanation in public communication 4. Public health, fragmentation and the legitimacy of the grotesque 5. Strategy, transparency, aesthetics and the ethics of the realistically grotesque Conclusion: change and atavism in grotesque transparency

Biography

Isaac Nahon-Serfaty is Associate Professor and Chair in the Department of Communication at the University of Ottawa, Canada

"This book illustrates commonly used discourses of extremists, radicals, and organizations advocating for difficult causes. Emergent communication technologies enhance the outrageous character of images and metaphorical expressions aimed to capture the imagination, attention, and interest of distracted and increasingly fragmented audiences. Dr. Nahon-Serfaty’s strong academic and professional authority adds legitimacy to this innovative scholarship." -Juan-Carlos Molleda, University of Florida, USA