Strategic Management for the Hospitality and Tourism Industry: Develop

Description

This vital volume clearly explains cutting-edge theories and views on strategic management in applied management fundamentals in the hospitality and tourism industry. The author discusses the latest in strategic thinking and provides information on implementing models within specific contexts, such as culture and profit and nonprofit organizations. He also looks at the political, economic,... Read more

This vital volume clearly explains cutting-edge theories and views on strategic management in applied management fundamentals in the hospitality and tourism industry. The author discusses the latest in strategic thinking and provides information on implementing models within specific contexts, such as culture and profit and nonprofit organizations. He also looks at the political, economic, social, and technological changes that significantly affect tourism and hospitality. The volume is distinguished by its thoughtful analysis and review of related hospitality case studies and the management approaches employed and sheds light on ever-the emerging management and operation issues in the tourism and hospitality sector.

The book employs an abundance of case studies that illustrate the concepts and models discussed, with examples from such heavyweights in the industry as Disney and Euro Disney, Aer Lingus, British Airways, Four Seasons, Holiday Inn, Marriot, Sofitel, Starwood Hotels, and more. Key features of the book include:

Cutting-edge approach: Applies advanced and recent strategic management views to the tourism and hospitality field
Critical treatment: Provides critical discussions about whether and how strategic models/theories can be applied in the hospitality and tourism field
Sensitive to specific contexts: As the tourism and hospitality industry has become one of the largest industries worldwide, discusses how strategic management concepts can be applied in different cultures and profit and nonprofit tourism organizations
Extensive case studies: Provides supporting case studies related to the strategy content, context, and process from international industries such as Aer Lingus, Accor, Marriott and Ryanair
Organization of the book: Each of the chapters within the case study sections employs a thorough pedagogic structure consisting of a concise introduction, examples and case analysis, discussion points, exercises, and further reading

This book is designed to provoke thought and debate about strategic management and myriad other issues. It will be valuable for students, academics, universities offering hospitality and tourism, and hospitality and tourism professionals.

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1. Strategic Concepts and Perspectives in the Hospitality and Tourism Industry 2. Definition of the Strategic Scope of the Business in the Hospitality and Tourism Industry 3. The Strategic System and Costs Advantages in the Hospitality and Tourism Industry 4. Strategic Market Positioning and the Industry Structure 5. Market Competitive Dynamic in the Hospitality and Tourism Industry 6. Competitive Market Strategies in the Hospitality and Tourism Industry 7. The Organization: Structural, Cultural, and Individual Characteristics

Author(s)

Biography

Vincent Sabourin, PhD, is a full professor of strategic management and international business at the School of Management of the University of Quebec in Montreal, Canada, where he teaches various levels of executive MBA courses and strategic management. He was the Founding Director of the Department of Strategy, Social and Environmental Responsibility and has been a commissioner of the University's Academic Affairs Commission. He is the chairman of the nonprofit organization Consortium Innovation, a collaborative network in the area of innovation and management. As a strategy expert, he advises governments and businesses. He has been invited to be a distinguished speaker at international conferences and has published several books, book chapters, academic articles, and proceedings in the field of strategic management and tourism. Professor Sabourin holds a diploma in industrial psychology from McGill University, a master’s degree in administration from HEC Montreal, and a doctorate (PhD) in planning and strategic management at McGill University.

Strategic Management for the Hospitality and Tourism Industry Developing a Competitive Advantage

Description

Table of Contents

Author(s)

Biography

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