1st Edition
Subjective Meaning and Culture An Assessment Through Word Associations
180 Pages
by
Routledge
180 Pages
by
Routledge
180 Pages
by
Routledge
Also available as eBook on:
Originally published in 1978, Subjective Meaning and Culture presents a framework and a method for the comparative study of the perceptions, attitudes, and cultural frames of reference shared by groups of people. The framework is the notion of subjective meaning, and the method is that of word associations. The authors present a detailed account of some particular cross-cultural and... Read more
Preface. 1. Psychological Meaning and the Associative Method 2. The Associative Method Applied 3. National and Group Images 4. Images of the Social Environment 5. Association in Various Modes 6. Inferences About Attitudes 7. A Comparison of Associations and Other Methods 8. Problems in the Treatment of Data 9. Representing Subjective Meaning. References. Index
Biography
Lorand B. Szalay and James Deese
