1st Edition

Sustainability and Luxury Management Strategy, Measurement and Value

296 Pages 12 B/W Illustrations
by Routledge

296 Pages 12 B/W Illustrations
by Routledge

Sustainability and Luxury Management: Strategy, Measurement and Value offers a clear exploration of how sustainability can be embedded within the luxury industry. The book examines how luxury companies can design and implement sustainability strategies, measure their impact, and create value for stakeholders while maintaining the unique identity of luxury brands. It addresses ESG metrics,... Read more

Introduction

Celia Rangel-Pérez, Belén López, and Manuel Fernández

Part I - Understanding the Challenges of Sustainable Luxury Management

1. Exploring Sustainable Luxury: A Focus on Consumer Behavior and Aesthetics

Alba D’Aniello, Ana Martinez Levy, Cesare Amatulli, Matteo De Angelis, and Rumen Pozharliev

2. Inclusive Luxury: Sustainable Marketing Strategies for a Diverse World

Nirbhay Rana

3. Unsustainable Luxury: Insights from Corporate Irresponsibility

Lili Li, Claudia E Henninger, and Stephie Hsin-Ju Tsai

4. Driving Sustainable Luxury: Technological Innovations Reshaping the Industry

Vincenzo De Masi, Flavia Pessoa Serafim, Siyi Li, and Yuhan Song

5. Nature as Luxury: From Sustainability to Biological Luxury

Adalberto Fernandes

Part II - Strategic Elements in Sustainable Luxury Management

6. Digital Activism in Communication and Education for Sustainable Fashion

Pedro Dourado

7. The Online Communication of Sustainability for a Luxury Jewellery Brand: Chopard

Carmen Llovet and Araceli Parres

8. Sustainability and Luxury Management in the Wine Tourism Sector: The Case of Bodegas Francisco Gómez (Spain)

Javier Martínez-Falcó, Eduardo Sánchez-García, Bartolomé Marco-Lajara, and Agustín Dorta-Rodríguez

9. Beyond Fashion: A PESTEL-Supported Analysis of the Second-Hand Luxury App Vestiaire Collective

Álvaro Navarro-Gaviño and Francisco-José García-Ramos

Part III - How to Measure and Evaluate Sustainable Luxury Management

10. Sustainability Practices in the Luxury Personal Care Industry: Comparative Analysis of Aesop and L’Occitane Reports

Nilo Sanchez, Leonardo Matheus da Silva, and André Igor de Oliveira

11. A Comparative Study of Sustainability Reporting Techniques in Luxury Fashion Firms

Gufran Ahmad and S. K. Dubey

12. Corporate Social Responsibility and Financial Performance in the Luxury Fashion Industry: A Longitudinal Analysis

Natalia Alonso-Morales, Pedro Gil-García, and María-del-Carmen Caba-Pérez

13. Behind the Sparkle: Exploring CSR Communication Initiatives in the Jewellery Industry: A Comparative Study of Cartier and My Jewellery

Camila Ortega Tola, Phuong Hoan Le, Ana C. Uribe-Sandoval, and Yijing Wang

Conclusions

Celia Rangel-Pérez, Belén López, and Manuel Fernández

Biography

Celia Rangel-Pérez is Assistant Professor at Complutense University of Madrid, Spain.

Belén López is Full-Time Professor and Associate Researcher at the Permanent Research Unit at ESIC University, Spain.

Manuel Fernández is a PhD student at Universidad Autónoma de Madrid, Spain.