1st Edition

Sustainable Champions How International Companies are Changing the Face of Business in China

By Fu Jia, Jonathan Gosling, Morgen Witzel Copyright 2015
254 Pages
by Routledge

254 Pages
by Routledge

233 Pages
by Routledge

In the face of strong competitive pressure and a dynamic market, multinational companies in China are forced to innovate with extraordinary pace and inventiveness. Environmental sustainability is a vital benchmark, and is a key driver for the best companies in each sector – many of them allied with the WWF Climate Savers programme.Sustainable Champions shows how nine leading multinational... Read more
Introduction1. Responsible Tourism: Fairmont Hotels2. Learning to Be Sustainable: Hewlett-Packard3. Sourcing Strategy in China: Nestlé4. Sustainable Practice in China: SKF5. On the ‘Road to Zero’: Sony6. One Step Ahead: Tetra Pak7. Sustainable Supply Chain Strategy: Vanke8. Towards Sustainable Mobility: Volvo9. Sustainable Value Chain Strategy: YingliConclusion

Biography

FU JIA is Senior Lecturer in Operations and Supply Management, University of Exeter, UK. JONATHAN GOSLING is Professor of Leadership Studies, University of Exeter, UK. MORGEN WITZEL is a writer and lecturer on management issues.