Sustainable Narratives and Technologies in Tourism

1. Tourism in the 2030s: Sustainability and Technology 2. From Margins to Mainstream: Integrating Diverse Stakeholder Perspectives in Tourism Development 3. Reframing the Local: The Guggenheim Effect and Sustainable Place-Branding in Santo Tirso 4. Collaboration and Co-Creation: Exploring the Value and Impact of Digital Storytelling 5. Sweet Memories, Sustainable Futures: Cultural Narratives and Ethical Memory in Kraš's Iconic Sweets 6. Blockchain Beyond Ownership: NFTs, Co-Creation, and the Future of Tourism Experiences 7. Knowledge Networks, Emerging Social Media Technologies and Web 2.0 Platforms 8. Sustainable Heritage Management: Lessons from the Middle East Region 9. Cultural Heritage and Sustainability: Reframing Local Stories 10. Stories of the Sea: Enhancing Maritime Identity and Destination Marketing in Boka Kotorska Bay 11. Smart Tourism Sustainability with Information Systems Development 12. Food Routes in the Dutch UNESCO Wadden Sea Region 13. Co-Creating Sustainable Narratives: The Green Hike Eco-Trail in the 2030s 14. From Local to Global: Leveraging Human Resource Development for Sustainable SME Expansion 15. Walk in My Shoes: A Platform for Co-Created Cultural Tourism 16. Posthumanist Photography as Slow Tourism in Ouistreham Riva-Bella 17. Translations of Srečko Kosovel's Poetry into English as an Invitation to Literary Tourists 18. Sustainable Tourism in Cornwall: An Application of the Tourism Entrepreneurial Ecosystem

Biography

Dababrata Chowdhury is a Reader in Digital Entrepreneurship in the Business School at Canterbury Christ Church University and Associate Professor in Entrepreneurship and Knowledge Management at Ravensbourne University, London. He specialises in Digital Technology, Knowledge Management, and Marketing. He graduated in Computer Science and Engineering (BSc) from Hacettepe University, Ankara, Turkey and then completed an MBA and PhD at the University of Plymouth, UK. Prior to joining Canterbury, he was an Associate Professor in Entrepreneurship and Marketing in the business school at the University of Suffolk. He is a fellow of the Higher Education Academy. He has worked in higher education for over 20 years. His skills include technology, innovation, creativity, and improving student employability and entrepreneurial development and Knowledge Management. Having extensive knowledge of higher education, he has built strategic partnerships with stakeholders and communities across the globe.

Charles Mansfield is an independent academic, teaching in universities since 1995. He is a freelance researcher and writer, regularly running summer schools for literary travel writers and destination managers. Charles completed a major, funded research project for the CNRS with the University of Paris 1 Panthéon-Sorbonne in digital heritage management and was a research academic with the University of Edinburgh from January 2005 until July 2009 where he successfully completed an AHRC- funded research project to digitise mediaeval literary texts. He is the co- author of Travel Writing for Tourism and City Branding: Urban Place Writing Methodologies, published with Routledge, Taylor & Francis. His PhD thesis, published in 2015 as Researching Literary Tourism, proposes the concept of the toureme.

Jasna Potočnik Topler has been teaching at the University of Maribor, Slovenia since 2014. She completed her studies in English language and literature and in journalism and obtained her PhD at the Ljubljana University. In July 2025, she was promoted to full professor. Her field of research includes cultural tourism with its subtypes, languages, literary tourism, media discourse, and communication. She is the author of monographs, scientific articles, conference lectures, and an editorial board member of many journals. She has been engaged in many projects with the local community, industry stakeholders, EU partners, and students.

“Sustainable Narratives and Technologies in Tourism is a forward-looking textbook that examines the convergence of environmental responsibility and digital innovation as the industry moves toward the 2030s. The work is structured to bridge the gap between academic theory and industry practice, offering students a toolkit of methods and case studies that can be replicated in their own research and dissertations…It successfully demonstrates that the future of the industry lies not just in "green" practices, but in the intelligent application of technology to tell deeper, more inclusive stories of place.”

Prof. Anukrati Sharma, University of Kota, Rajasthan, India

“As the global tourism industry gears up to meet the demands of a digitally transformed, sustainability-conscious world, the intersection of smart technology and authentic local storytelling is becoming a critical lever for growth. Sustainable Narratives and Technologies in Tourism is a timely and valuable resource. It offers a forward-looking roadmap, arguing that authentic sustainability is not just about carbon metrics, but also about the emotional atmosphere created by inclusive narratives and co-created, globally connected local experiences.”

Prof. Mohamed Abdel-Maguid, Professor of Smart Systems and Pro Vice-Chancellor at Canterbury Christ Church University.