1st Edition
Television and the Second Screen Interactive TV in the age of social participation
List of illustrations
Acknowledgements
Introduction
1. The evolution of interactive TV
2. Recasting the active audience
3. Entertaining the interactive user: play-along, voting and gossip
4. Participating in the news agenda
5. Factual television: Reinventing the digital public space
6. Second screen as multi-platform transmedia storytelling
7. Monetising second screen gameplay
8. Advertising: "Disruption is at a maximum!"
9. The future for social participation in TV
Index
Biography
James Blake is the Director of the Centre for Media and Culture at Edinburgh Napier University where he’s a senior lecturer in TV and journalism. He spent more than 15 years in the TV industry and still works regularly for Channel 4 News and STV.
Very focused, topical, taps into a number of very interesting dynamics around television and social media. Hits all the key issues and has a good combination of practical case studies with wider conceptual trends and debates… It would be supplementary – it would best suit courses in broadcast journalism. – Charlie Beckett, LSE, UK
The book’s topic and object of study are extremely relevant and timely. Little research has been done (or has been published yet) on the use of second screen in relation to television watching... Depending on how the research for the proposed textbook is conducted (Which key figures are interviewed? What knowledge is made accessible?), it promises to provide highly needed input in the field... I would definitely be interested in considering a book on this topic for a course. – Jaap Kooijman, University of Amsterdam, The Netherlands
There is, at present very little recognised peer-reviewed research which has been carried out and published into this subject...The proposal is a timely one...I would consider this a supplementary text for my course, but would recommend it to colleagues in Film and Television, Media Communications and Advertising as an essential text. - Russell Merryman, London College of Communication, UK
