1st Edition

The Category Management Handbook

By Andrea Cordell, Ian Thompson Copyright 2018
210 Pages 30 B/W Illustrations
by Routledge

210 Pages 30 B/W Illustrations
by Routledge

210 Pages 30 B/W Illustrations
by Routledge

Category management is one of the biggest contributors of commercial value in the area of procurement and supply chain. With a proven track record of successful delivery since the early 1990s, it helps organisations gather and analyse key data about their procurement spend before subsequently creating and delivering value-adding strategies that change the value proposition from supply chains. The... Read more

Introduction;Stage 1: Initiation; Stage 2: Research; Stage 3: Analysis; Stage 4: Strategy; Stage 5: Implementation; Templates; Bibliography & Index

 

 

Biography

Andrea Cordell is a well-known international speaker and author on strategy, negotiation and procurement-related matters. She has worked in senior positions at several global organisations and is currently the managing director of Cordie Ltd, a leading sales and procurement training and consulting company.

Ian Thompson is a leading authority on category management, having worked in a number of senior positions at global organisations and consulting companies. He is currently one of the founding directors of Cordie Ltd, a leading sales and procurement training and consulting company.