The Consumer Interest (RLE Consumer Behaviour): Dimensions and Policy Implications, 1st Edition (Paperback) book cover

The Consumer Interest (RLE Consumer Behaviour)

Dimensions and Policy Implications, 1st Edition

By J. D. Forbes

Routledge

350 pages

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Paperback: 9781138838246
pub: 2016-11-23
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Hardback: 9781138838192
pub: 2014-11-26
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Description

This book guides in the advocacy process, as well as in courses in consumer behaviour, political science and law. It defines the consumer interest in many dimensions in order to be able to evaluate the effects of agricultural marketing board regulatory activity on consumers.

Table of Contents

1. Defining the Consumer Interest 2. Consumerism and Consumerists 3. Business and Consumerism 4. Exchange and the Consumer Interest 5. Industrial Organization 6. Consumers and the Law 7. Consumers and the Political Process 8. A Consumer Policy Framework 9. Perspectives and Prospects

About the Series

Routledge Library Editions: Consumer Behaviour

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Subject Categories

BISAC Subject Codes/Headings:
BUS000000
BUSINESS & ECONOMICS / General
BUS016000
BUSINESS & ECONOMICS / Consumer Behavior
BUS043060
BUSINESS & ECONOMICS / Marketing / Research
PSY031000
PSYCHOLOGY / Social Psychology