3rd Edition

The Dynamics of Political Communication Media and Politics in a Digital Age

By Richard M. Perloff Copyright 2022
    524 Pages 58 B/W Illustrations
    by Routledge

    524 Pages 58 B/W Illustrations
    by Routledge

    The third edition of The Dynamics of Political Communication continues its comprehensive coverage of communication and politics, focusing on problematic issues that bear on the functioning of democracy in an age of partisanship, social media, and political leadership that questions media’s legitimacy.

    The book covers the intersections between politics and communication, calling on related social science disciplines as well as normative political philosophy. This new edition is thoroughly updated and includes a survey of the contemporary political communication environment, unpacking fake news, presidential communication, hostile media bias, concerns about the waning of democracy, partisan polarization, political advertising and marketing, the relationship between social media and the news media, and the 2020 election, all the while drawing on leading new scholarship in these areas.

    It's ideally suited for upper-level undergraduate and graduate political communication courses in communication, journalism, and political science programs.

    This edition again features online resources with links to examples of political communication in action, such as videos, news articles, tweets, and press releases. For instructors, an instructor’s manual, lecture slides, and test questions are also provided. Access the support material at www.routledge.com/9780367279417

    Part 1: Foundations of Political Communication

    1. Prologue

    2. Introduction to Political Communication

    3. Philosophy, Democracy, and Political Communication

    Part 2: Political Communication Concepts and Effects

    4. The Study of Political Communication

    5. Media and Political Knowledge

    6. Contemporary Political Socialization

    7. Setting and Building the Agenda

    8. Framing

    9. Biases, the Beholder, and Media Effects: The Partisan Psychology

    of Political Communication


    Part 3: Communication and the Presidential Election Campaign

    10. Presidential Rhetoric from Television to Tweeting

    11. Unpacking Political News Bias

    12. Gender Bias in Political News

    13. Political News, Polls, and the Presidential Campaign

    14. Presidential Nominations in the Media Age

    15. Political Advertising in Presidential Election Campaigns

    16. Presidential Debates and Postscript


    Richard M. Perloff, Professor of Communication, Political Science, and Psychology at Cleveland State University, is well-known for his scholarship on the third-person effect, hostile media biases, and persuasion, including a seventh edition of The Dynamics of Persuasion. Perloff also is the author of The Dynamics of News, as well as articles in Communication Research, Communication Theory, and Mass Communication and Society. He has published many essays in The (Cleveland) Plain Dealer on topics such as news and political history, along with an essay on the 50th anniversary of the Kent State shootings in The New York Times. A dedicated teacher, Perloff has received awards for his teaching at Cleveland State.

    "In the academic world, it’s rare that I think of myself a ‘fan’ of other scholars. But that is exactly the way I have always felt about Rick Perloff and his contributions to the mass communication literature. Perloff’s explications of theory and research are so comprehensive in scope and clear in explanation that I find myself to be an ardent fan. In The Dynamics of Political Communication, Perloff proves once again that he is a beacon assisting scholars navigate to where we are now and shining light on where we are bound."—Douglas McLeod, University of Wisconsin—Madison

    "Perloff's The Dynamics of Political Communication remains a go-to reference for students and scholars, showing the richness and dynamic evolution of the field. This edition is full of insights on the shapeshifting contours of political communication and new evidence that help us reconsider standard theories, concepts and arguments."—Silvio Waisbord, George Washington University

    "With the most recent edition of The Dynamics of Political Communication: Media and Politics in a Digital Age, Perloff again synthesizes key strands of literature that define contemporary political communication research, updating it to consider fake news, misinformation, populist incivility and the politicization of the pandemic fueled by increasingly ideological media."—Dhavan V. Shah, University of Wisconsin—Madison