1st Edition
The Game Business Guidebook What To Do When Nobody Wants Your Game
Acknowledgments
Foreword - Théophile Gaudron
Foreword - Pierre Moisan
About the author
Section One - Introduction
Chapter 1 - How to use this book
Chapter 2 - Book introduction
Section Two - Preparation
Chapter 3 - Gaming is a business
Chapter 4 - Design
Chapter 5 - Game and studio strategy
Chapter 6 - Communication: Written and spoken
Chapter 7 - Game demo, best practices, and tips
Chapter 8 - How to pitch
Section Three - Execution
Chapter 9 - Finding the publisher
Chapter 10 - Feedback and follow-ups
Chapter 11 - Game budget, best practices, and tips
Chapter 12 - Closing the deal and keeping the publisher
Section Four - Contingencies
Chapter 13 - Nobody wants your game, now what?
Chapter 14 - Self-publishing for experience
Section Five - Conclusion
Chapter 15 - Someone, somewhere, wants your game
Biography
Diego Ricchiuti is currently the lead designer at Caracal Games, the course leader of the Game Design Degree at AIV in Rome and Milan, and an independent consultant in game design and creative direction.
John Henley is an international partner relations and business development executive with 15 years of experience initiating and building long-term developer, publisher, and platform partnerships in video games.






