1st Edition
The Image Is Everything Presidency Dilemmas In American Leadership
202 Pages
by
Routledge
202 Pages
by
Routledge
208 Pages
by
Routledge
Also available as eBook on:
Image is everything. Today, our television and movie stars, our athletes, and our politicians carefully craft images for public consumption. Even our country's Executive Chief is not immune to a bit of image manipulation. If presidents can not always actually satisfy the public's excessive, contradictory, and unrealistic expectations, they can at least present a compelling image of presidential... Read more
Preface -- Public Expectations and Presidential Image -- Historical Images -- Personal Images -- The Constant Campaign -- Speaking More, Saying Less: The Pattern of Presidential Speechmaking -- Presidential Image and the Media -- Where Do We Go from Here? -- Discussion Questions
Biography
Richard W. Waterman is professor of political science at the University of Kentucky. He is co-author of The Image is Everything Presidency and Bureaucratic Dynamics .






