1st Edition
The Impact and Evaluation of Major Sporting Events
Edited By Holger Preuss
Copyright 2008
112 Pages
by
Routledge
112 Pages
by
Routledge
112 Pages
by
Routledge
Also available as eBook on:
The aim of politicians is to attract new investment to their city or region in order to develop infrastructure such as telecommunications, transportation, housing or even sport and entertainment facilities. Sporting events are also intended to achieve intangible ends such as a better image, more know-how, stronger networks, emotional commitment and additional cultural benefits and enhanced... Read more
Introduction 1. Post-Event Outcomes and the Post-Modern Turn: The Olympics and Urban Transformations 2. Insights from The XVII Manchester Commonwealth Games 3. Padding Required: Assessing the Economic Impact of the Super Bowl 4. Growth Impact of Major Sporting Events 5. Attracting Major Sporting Events - The Role of Local Residents
Biography
Holger Preuss is professor for Sport Economy and Sport Management at the Johannes Gutenberg-University in Mainz, Germany. He is specialized in research about mega sport events, in particular the economics of the Olympic Games. He is visiting professor at the Beijing Sport University in order to support Olympic research.
