@contents: Selected Contents: Introduction to Communication Studies, 3rd edition Television Culture, 2nd edition Reading the Popular, 2nd edition Understanding Popular Culture, 2nd edition
Biography
John Fiske is Professor Emeritus in the Department of Communication Arts at the University of Wisconsin-Madison, USA.
"Well-written and accessible [...] Making the difficult seem easy is Fiske's great talent. No introductory reading list in the field would be complete without a Fiske." Sociology Magazine
"Fiske’s analyses skilfully trace the insertion of conflicting social, economic, cultural and political ideologies within the television text." Darrell Y. Hamamoto, Film Quarterly
"Shows a welcome ability to provide lucid and balanced summaries of a complex and diverse field." British Book News
