The Modern American Wine Industry: Market Formation and Growth in North Carolina, 1st Edition (Paperback) book cover

The Modern American Wine Industry

Market Formation and Growth in North Carolina, 1st Edition

By Ian M Taplin

Routledge

224 pages

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Paperback: 9781138661516
pub: 2016-01-21
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Hardback: 9781848931367
pub: 2011-02-01
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Description

This study is both a history of the American wine industry and an examination of its current structure and performance. In analysing market formation, Taplin focuses on a complex network of winery owners, winemakers and grape growers to see how relationships have shaped the evolution of this sector.

About the Series

Studies in Business History

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Subject Categories

BISAC Subject Codes/Headings:
BUS077000
BUSINESS & ECONOMICS / Corporate & Business History