The Modern American Wine Industry : Market Formation and Growth in North Carolina book cover
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The Modern American Wine Industry
Market Formation and Growth in North Carolina





ISBN 9781138661516
Published January 19, 2016 by Routledge
224 Pages

 
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Book Description

This study is both a history of the American wine industry and an examination of its current structure and performance. In analysing market formation, Taplin focuses on a complex network of winery owners, winemakers and grape growers to see how relationships have shaped the evolution of this sector.