1st Edition
The Neuroscience of Rhetoric in Management Compassionate Executive Communication
By Dirk Remley
Copyright 2019
110 Pages
5 B/W Illustrations
by
Routledge
110 Pages
5 B/W Illustrations
by
Routledge
110 Pages
5 B/W Illustrations
by
Routledge
Also available as eBook on:
Executives continue to lose their position because of inability to communicate organizational decisions to employees and boards effectively. More than just the words one writes or speaks, communication includes one’s actions and other non-verbal attributes that carry meaning for audiences. Further, decisions may affect these audiences differently emotionally and economically, complicating... Read more
Chapter 1 Introduction: The Role of Communication in Managing People
Chapter 2 The Neuroscience of Emotional Intelligence
Chapter 3 Leadership Messages
Chapter 4 Higher Education Case Study
Chapter 5 Splitting Support
Chapter 6 Tech Company Case
Chapter 7 News Media Case
Chapter 8 Advertising Agency Case
Chapter 9 Mary Beckerle Case: A Happy Case, Depending on Perspective
Conclusion
Biography
Dirk Remley is a Professor at Kent State University, USA.
