The New Normal : Pressures on Technical Communication Programs in the Age of Austerity book cover
1st Edition

The New Normal
Pressures on Technical Communication Programs in the Age of Austerity

ISBN 9780895039156
Published December 30, 2015 by Routledge
238 Pages

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Book Description

As colleges and universities across the country continue to deal with regular decreases in state funding, technical communication programs, in particular, are being forced to "do more with less." As budget cuts become the new normal, the long-term health of technical communication depends on our ability to evolve and adapt to an array of internal, external, and technological pressures.  The New Normal: Pressures on Technical Communication Programs in the Age of Austerity explores the ways technical communication programs are responding to conditions of economic austerity and investigates how smaller programs, or programs situated in smaller institutions, use increasingly limited resources to meet the challenges of increased student demand, the responsibilities of teaching service courses effectively, the technological demands for online education, and the constant pressure to prepare our students appropriately for the ever-changing needs of the job market in technical communication.  More specifically, the contributors to this collection are overtly conscious of the marginalized/peripheral status of technical communication programs within both small and large institutions. This awareness allows them to articulate specific ways that austerity has had a direct, and local, effect on a particular technical communication program and to describe short- and long-term strategies for creating sustainable futures for a technical communication program, despite cuts and marginalization.

Table of Contents

INTRODUCTION: Austerity and Marginalized Academic Programs Why This Collection? Why Now?
Denise Tillery and Ed Nagelhout

SECTION ONE: Building Connections and Growing Sustainably

CHAPTER 1 Keeping the Target Off Our Backs: How to Build a Sustainable Technical Communication Program in Times of Austerity
Barry Maid

CHAPTER 2 A Response to Austerity: Using Ecopreneurship to Build a Sustainable Writing Major
Amanda Bemer and Teresa Henning

CHAPTER 3 Reading University Ecosystems: Bolstering Sustainability and Revising Growth for Technical Communication Programs
Colleen A. Reilly

CHAPTER 4 Take a Leap of Faith and Hit the Gym: The Impact of Austerity on Professional Writing at a Private College
Madeline Yonker and Michael J. Zerbe

SECTION TWO: New Teaching Models: Adapting Technologies Strategically

CHAPTER 5 Frugal Realities: Hacker Pedagogy and Scrappy Students in an Online Program
Julia Romberger and Rochelle Rodrigo

CHAPTER 6 Service-ELearning in the Online Technical Communication Classroom: Keeping Our Pedagogies Relevant in an Age of Austerity
Tiffany Bourelle

CHAPTER 7 Balancing Standardized Web-Based Pedagogy With Instructor Autonomy in Technical Writing Courses
Dirk Remley

CHAPTER 8 Working Conditions, Austerity, and Faculty Development in Technical Writing Programs
Ed Nagelhout, Denise Tillery, and Julie Staggers

SECTION THREE: External Challenges and Opportunities

CHAPTER 9 Googling Academe
Timothy D. Giles, Angela Crow, and Janice R. Walker

CHAPTER 10 Strategic Partnerships Promote High-Demand Technical Communication Courses
Lynn O. Ludwig

CHAPTER 11 Using Situational Advantages Strategically to Address Challenges Faced in Creating a Bachelor of Science in Technical Communication in an Environment of Austerity
Corinne Renguette, Marjorie Rush Hovde, and Wanda L. Worley



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