1st Edition

The Political Communication Reader

Edited By Ralph Negrine, James Stanyer Copyright 2007
    336 Pages
    by Routledge

    336 Pages
    by Routledge

    The Political Communication Reader gathers together key writings in a unique one-volume resource. The selected texts are grouped into thematic sections, each introduced by the editors, covering such areas as:

    • the exercise of power, media and democracy
    • the media and elections
    • media effects
    • political participation and the media
    • the personalization of politics
    • new technologies and the reshaping of political communication.

    Available as a companion Reader to Brian McNair's Introduction to Political Communication textbook, students will find The Political Communication Reader a valuable resource in this popular subject area.

    Introduction  Section 1: Media and Democracy  1. Public Opinion Walter Lippmann  2. Rich Media, Poor Democracy Robert McChesney  3. The ‘Propaganda Model’ Jens Klaehn  4. Media Theory After the Fall of European Communism Colin Sparks  5. Rethinking Media and Democracy James Curran  6. The 'Mediatization' of Politics Gianpietro Mazzoleni and Winfried Schulz  7. The Political-Media Complex at 50 David Swanson  8. The Third Age of Political Communication Jay G. Blumler and Dennis Kavanagh  Section 2: Media and Political Advocates  9. Politicians and the Press Jay G. Blumler and Michael Gurevitch  10. The News Media as a Political Institution Timothy Cook  11. We Keep America on Top of the World Dan Hallin  12. The Media Politics of Criminal Justice Philip Schlesinger and Howard Tumber  13. Media and Political Conflict Gadi Wolsfeld  14. Beyond Agenda Setting: Information Subsidies and Public Policy Oscar Gandy  15. Strategic Public Diplomacy Jarol B. Manheim  Section 3: Elections and Campaigning  16. Platforms and Windows Elihu Katz  17. The Formation of Campaign Agendas Holli Semetko, Blumler, J., Gurevitch, M., Weaver, D., Barkin, S., and Wilhoit, G.C.  18. Packaging the Presidency Kathleen Hall Jamieson  19. The Wisdom of the War Room Maggie Scammell  20. The 'Americanization' of Political Communication Ralph Negrine and Stylianos Papathanassopouls  21. Politics, Media and Modern Democracy David Swanson and Paolo Mancini  22. Political Communications in Postindustrial Societies Pippa Norris  Section 4: Marketing Politics  23. Professional Communication and the Means of Social Influence Leon H. Mayhew  24. New Frontiers in Political Professionalism Paolo Mancini  25. Professionalization: Of What? Since When? By Whom? Darren G. Lilleker and Ralph Negrine  26. Parties and Campaign Professionals in a Digital Age David M. Farrell, Robin Kolodny and Stephen Medvic  27. Global Political Campaigning Fritz Plasser with Gunda Plasser  28. The Politics of Marketing the Labour Party Dominic Wring  29. Political Marketing: Issues for Political Science Margaret Scammell  Section 5: Media Effects  30. The Reinforcement Effect Paul F. Lazarsfeld, Bernard Berelson, and Hazel Gaudet  31. The Effects of Newspapers Pippa Norris, John Curtice, David Sanders, Margaret Scammell and Holli A. Semetko  32. The Agenda-Setting Function of Mass Media Maxwell E. McCombs and Donald L Shaw  33. Images/ Issues/ Impact: The Media And Campaign '92 Justin Lewis, Michael Morgan, and Andy Ruddock  34. Cognitive Bases for Framing Effects Joseph N. Cappella and Kathleen Hall Jamieson  35. Effects of Framing on Attributions of Responsibility for Crime and Terrorism Shanto Iyengar  36. The Audience is a Crowd, the Crowd is a Public: Latter-Day Thoughts on Lang and Lang's 'MacArthur Day in Chicago' Elihu Katz and Daniel Dayan  Section 6: Media and Political Engagement  37. Technology and Mass Media Robert D. Putnam  38. The Long Campaign: The Politics of Tedium Thomas E. Patterson  39. Talking News, Talking Politics David Buckingham  40. Audience Engagement with Politically Incorrect Jeffery P. Jones  41. Public Access Broadcasting in the UK: A History Brian McNair, Matthew Hibberd, Philip Schlesinger  42. Media Participation: A Legitimizing Mechanism of Mass Democracy Erik P. Bucy and Kimberly S. Gregson  Section 7: Personalization  43. The Evolution of Celebrityhood Darrell M. West and John Orman  44. Cultural Struggle, the New News, and the Politics of Popularity in the Age of Jesse 'the Body' Ventura Kevin Glynn  45. The Man fom Hope: Hyperreal Intimacy and the Invention of Bill Clinton Shawn J. Parry-Giles and Trevor Parry-Giles  46. Out of Order Larry J. Sabato, Mark Stencel and S. Robert Lichter  47. The Nature of Political Scandal John B. Thompson  48. What Happened to Sex Scandals? Politics and Peccadilloes, Jefferson to Kennedy John H. Summers  Section 8: New Media, New Politics?  49. Communicating Global Activism: Strengths and Vulnerabilities of Networked Politics W. Lance Bennett  50. Smart Mobs: The Power of the Mobile Many Howard Rheingold  51. Networking Dissent: Cyber Activists Use the Internet to Promote Democracy in Burma Tiffany Danitz and Warren P. Strobel  52. Buzz, Blogs, and Beyond: The Internet and the National Discourse in the Fall of 2004 Michael Cornfield, Jonathan Carson, Alison Kalis and Emily Simon  53. Democratisation, Parties and the Net: Mexico – Model or Aberration? Darren Wallis  54. How the Net Will Not Contribute to Democracy Michael Margolis and David Resnick


    Ralph Negrine is Director of Research at the Department of Journalism Studies, University of Sheffield. His research interests are in political communication and media policy. Recent publications include Television and the Press Since 1945 (1999), and The Communication of Politics (1996). He is also co-editor of The 'Professionalization' of Political Communication in Europe (2007).

    James Stanyer is Lecturer in Communication and Media Studies at the Department of Social Sciences, Loughborough University. His research focuses on developments in political communication in advanced industrial democracies. His work has appeared in a wide range of academic journals and he has also authored two books, The Creation of Political News (2001), and Modern Political Communication (2007).

    'Ralph Negrine and James Stanyer have constructed a valuable treasury of the key research and scholarly writing by distinguished academics, which has shaped the contemporary field of political communication. Lippmann’s analysis of public opinion, Hall Jamieson’s discussion of the ‘packaging of the Presidency’, as well as Robert McChesney’s insightful unravelling of the implications of the economic organisation of US media for democracy, are just a few of the intellectual nuggets horded inside the covers of The Political Communication Reader. There are many other gems to enjoy. It is essential reading for anyone who wishes to be well informed about current debates and developments in the expansive field of political communication.' Bob Franklin, Professor of Journalism Studies, Cardiff School of Journalism, Media and Cultural Studies, UK

    'This is a collection of some of the best works and finest writers in political communication. It provides the reader with a comprehensive overview of the state of the art and how the field developed over the last decades.'  Christina Holtz-Bacha, Professor of Communication, University of Erlangen-Nuernberg, Germany

    'a very useful book' – The Australian Journal of Politics and History