1st Edition
The Politics of Shopping What Consumers Learn about Identity, Globalization, and Social Change
By Kaela Jubas
Copyright 2010
320 Pages
by
Routledge
320 Pages
by
Routledge
320 Pages
by
Routledge
Also available as eBook on:
This revised version of Kaela Jubas’ award winning dissertation focuses on contemporary shopping practices, analyzing the ways concerned shoppers think about globalization, consumption, and their personal effect on the status quo. By using numerous examples from modern advertising, interviews with self-described “radical” shoppers, and selected quotes from scholars and experts, Jubas delves into... Read more
I: Images of Promise and Desire; 1: In the Beginning . . .; II: Images of Trouble and Critique; 2: Under the Microscope: Conceptual Map; III: Shopping for a Dissertation; 3: Snapping the Picture: Envisioning the Research Project; 4: Novel Consumption: Going Shopping and Learning with Fictional Characters; IV: A PhD Student, Her Books, and Her Search for a Bookcase; 5: The Disciplines of Shopping: What Participants Learn to Do; V: My Dinner at Moyo's; 6: Growing Up with, Growing Into, Growing Out of: Who Participants Learn to Be; VI: Radical Accidents; 7: At the Root of It All: How Participants Learn to Make Change; VII: Rumours and Queues; 8: Somewhere Around the Middle
Biography
Kaela Jubas
