This concise yet comprehensive guide offers highly practical insights and advice to those wanting to plan weddings as a career choice.
Chapters take the reader through all the essential steps to creating the perfect wedding, including the clients, budgeting, the venue, the ceremony, food and beverages, stationery and so on. The many business aspects of starting a career in wedding planning are also covered, including marketing and pricing strategy. Written in an engaging and highly accessible style, this guide assumes no prior knowledge of the industry and is ideal for those just starting their careers. Packed full of case studies, activities, example forms, timetables, calendars and helpful checklists, this is a guide that readers will undoubtedly come back to again and again as they gain more experience in the world of wedding planning.
Written by a highly experienced ex-wedding planner, this will be invaluable reading for those looking to enter or progress in the world of wedding planning, those already working in the industry, studying an events management programme, or perhaps looking for a career change.
1 Weddings and the event industry; 2 The wedding planner; 3 Where to start?; 4 Your clients; 5 The wedding budget; 6 The vision; 7 The venue; 8 The ceremony; 9 The stationery; 10 Food and drink; 11 The wedding team; 12 The wedding day
Biography
Marie Haverly ran a successful wedding planning business for 15 years in the South of England. She worked with over 600 couples during this time and now helps others to fulfil their dreams of working in this wonderful industry. Marie now works at the University of Winchester leading the Event Management Undergraduate Degree programme where she is able to share her stories and knowledge of her life as a professional wedding planner.
