238 Pages
35 B/W Illustrations
by
Routledge
238 Pages
35 B/W Illustrations
by
Routledge
238 Pages
35 B/W Illustrations
by
Routledge
Also available as eBook on:
While traditional finance focuses on the tools used to optimize return and minimize risk, this book shows how psychology can explain our decisions more than financial theory. Analyzing how investors behave in the real world, this classic text delves into the ways biases influence investment behavior, and how overcoming these biases can increase financial success.
Now in its eighth edition, the... Read more
1. Psychology and Finance 2. Overconfidence 3. Pride and Regret 4. Risk Perceptions 5. Decision Frames 6. Mental Accounting 7. Forming Portfolios 8. Representativeness and Familiarity 9. Social Interaction and Investing 10. Emotion and Investment Decisions 11. Self-Control and Decision Making 12. The Physiology of Investing 13. The Meme Investors of 2021 and 2025 14. FinTech and the Psychology of Investing
Biography
John R. Nofsinger is the William H. Seward Endowed Chair in International Finance at the College of Business and Public Policy at the University of Alaska Anchorage, USA.
