1st Edition

The Routledge Handbook of Business Events

Edited By Charles Arcodia Copyright 2023
    336 Pages 34 B/W Illustrations
    by Routledge

    A timely and up-to-date "go-to" reference work for business events, The Routledge Handbook of Business Events explores and critically evaluates the key debates and controversies inherent to this rapidly expanding subject of study and industry.

    The volume brings together leading specialists from a range of disciplinary backgrounds and geographical regions, to provide state-of-the-art theoretical reflection and empirical research on management aspects as well as economic, social and environmental impacts and external factors such as transportation. The book incorporates the varied expertise of some 30 expert authors to provide a definitive collection of statements in this field, accompanied by illustrative and engaging case studies embodying real-life scenarios and examples on an international scale.

    This book is an excellent resource for students, researchers and academics of Events, as well as those of related studies in particular Tourism, Hospitality, Sport, Leisure, Marketing, Business and Development Studies.


    Charles Arcodia

    Part 1: The World of Business Events

    1. Research Directions in Business Events: An Evaluation of Literature Reviews 1996-2019

    Truc H. Le

    2. Building National Capabilities for Business Events

    Chachaya Yodsuwan & Ken Butcher

    3. Strategic Event Planning

    Eliza Kitchen

    4. The Distribution Channel of Business Events

    Alberto Rojas-Bueno

    Part 2: Business Events Impact

    5. The Impact of Business Events

    Krzysztof Celuch

    6. Social Value of B2B Tradeshows

    Lynn McBain

    7. The Importance of Business Events for Rural Women in Business

    Trudie Walters

    8. Individual Attendees’ Value of Business Events

    Katrin Stefansdottir & Phil Crowther

    Part 3: Business Events and Sustainability

    9. The Application of Corporate Social Responsibility Principles to Corporate Meetings

    Patcharaporn Bunlueng & Ken Butcher

    10. Sustainability Developments at Conference Centres: A Greener Future for Business Events

    Judith Mair

    11. Alternative Venues for Business Events

    Ruth Dowson & Kharmen Wilson

    12. The Role of Convention Visitor Bureaus in Business Events

    Ige Pirnar & Hüseyin Ozan Altin

    13. Business Events and Sustainability Policies

    Kim Werner, Kai-Michael Griese, Markus Große Ophoff

    14. Indigenous Business Events and Organisational Legitimacy

    Michelle Whitford, Lisa Ruhanen & Scott Weaven

    Part 4: Business Events and Technology

    15. Smart Technologies and the Future of Business Events

    Soey (Sut Leng) Lei & Ubaldino Sequeira Couto

    16. Technology Innovation in Business Events

    Purimprach Sangkaew, Leo Jago & Alkmini Gkritzali

    17. An Overview of Virtual Business Events: Can Everyone Hear Me?

    Truc H. Le & Ryan Yung

    Part 5: Business Events Marketing and Sponsorship

    18. Business Events Enhancing Destination Competitiveness

    Margarida Abreu Novais

    19. Business Events as a Differentiation Strategy for Tourist Destinations

    Joana Carvalho & Rui Costa

    20. The Role of DMOs in Business Events

    Emma Delaney

    21. Approaches to Business Event Sponsorship: The Case of Agrochemex

    Hongxia Qi & Nandi Qi

    22. Social Media Marketing for Business Events

    Saurabh Kumar Dixit, Rashmi Ranjan Chowdhury & Abijith Abraham

    Part 6: Business Events Operations

    23. Business Events and Hospitality

    Shweta Chandra, Rohan Bhalla & Sumedha Agarwal

    24. Business Events and Chinese Hospitality

    Shichun Yu, Guohong Li Mao Mao, Wenqian Qi, Wei Fang & Jingjing Yang

    25. Designing and Developing Content for Collaborative Business Events

    Ruth Dowson, Chantal Dickson & Simon Bell

    26. Risk and Crisis Management and Business Events: A Destination Perspective

    Darko Dimitrovski, Vladimir Senić & Montserrat Crespi-Vallbona


    Charles Arcodia


    Charles Arcodia is a Professor in Event Management in the Department of Tourism, Sport and Hotel Management, Griffith University, Australia. He is an experienced tertiary educator having taught and researched in universities for over 20 years. His primary areas of research are in event management, Tourism education and various tourism and related cultural issues. He has held leadership positions in a variety of educational and business service contexts.