1st Edition

The Routledge Handbook of Cultural Discourse Studies

Edited By Shi-xu Copyright 2024
    504 Pages 30 B/W Illustrations
    by Routledge

    In response to the cultural challenges in society and scholarship, this handbook presents the conceptions, assumptions, principles, methods, topics and issues in the studies of cultural forms of human communication—cultural discourses—by experts from around the world.

    A culturalist programme in communication studies (CS), cultural discourse studies (CDS), as represented in this handbook, is a new current of thought in human and social science and a form of academic activism, but above all, it is a fresh paradigm of research committed to enhancing cultural harmony and prosperity on the one hand and facilitating intellectual plurality and innovation on the other hand. This handbook is the first of its kind; it is concerned with the identities of, and interactions between, the world’s diverse cultural communities through locally-grounded and globally-minded, culturally conscious and critical approaches to their communicative practice. Contributors apply such insights, precepts and techniques, not merely to discover and describe past and present communication, but also to design and guide future communication.

    This handbook is ideal for scholars and students interested in cultural aspects and issues of communication/discourse, as well as researchers of other fields looking to apply cultural discourse methods to their own projects.


    PART I: Philosophical Foundations

    1. Cultural Discourse Studies


    2. Representing Discourse Studies: The unequal actors of an international and multidisciplinary field      

    Johannes Angermuller

    3. Asiacentricity and the Field of Asian Communication Theory: Today and Tomorrow    

    Yoshitaka Miike

    4. Intercultural Communication and Interactions: A History and Critique

    Hamid Mowlana

    5. Entangling the discursive and the material

    Nico Carpentier

    PART II: Theoretical Developments

    6. Situating and Unwinding “Intercultural Struggles” in Critical Intercultural Communication Studies     

    Rona Tamiko Halualani

    7. Transcultural Communication

    Will Backer

    8. Biculturalism and Bicultural Identity Negotiation

    Shuang Liu and Cindy Gallois

    9. Gender, Culture, and Emancipation: A Paradigmatic Outline of Asiacentric Womanism            

    Jing Yin

    10. Contemporary Chinese discourse in times of world turbulence: Reconstructing cultural capacity and crafting global strategy          


    11. Ethnic media in multicultural Russian society: A Cultural Discourse Studies approach

    Anna Gladkova and Elena Vartanova

    12. A Cultural Discourse Called Science

    Ringo Ossewaarde

    13. Freedom Discourse          

    Manfred Kienpointner

    PART III: Methodological Considerations

    14. Infusing “Spirit” Into the “Power/Other” Dialectic and Dialogue

    Ronald D. Gordon

    15. Analysing Multimodal Cultural Discourse: Scope and Method 

    Dezheng Feng and Yilei Wang

    16. Cultural Discourse Analysis as a Methodology for the Study of Intercultural Contact and Circulation

    David Boromisza-Habashi

    17. Cultural Discourse Analysis: Discourse Hubs as Heuristic Devices

    Donal Carbaugh, Trudy Milburn, Michelle Scollo and Brion van Over

    18. Understanding social justice in language teacher education from a Freirean Southern decolonial perspective

    Nara Hiroko Takaki

    PART IV: Empirical Explorations

    19. Trust in Language: Exploring the Speech-Action Nexus

    Tamar Katriel 

    20. Hate speech we live by

    María Laura Pardo

    21. Anonymity and radicalisation in Argentinian social media: Identity as a strategy for political dispute

    Dra. Valentina Noblía

    22. Where Neoliberal and Confucian Discourses Meet: The case of female fitness influencers on Chinese social media   

    Gwen Bouvier

    23. Recontextualizing Global Warming as Opportunity: On not seeing the trees for the forest

    Ian Roderick

    24. (Re)location of discourses in institutional space 

    Isolda E. Carranza

    25. The normalisation of impoliteness in political dialogue: Latin America, Spain and the USA

    Adriana Bolívar

    26. Duality of Facework in Hotel Responses of Shanghai and London to Negative Online Reviews: A Transculturality Proposal       

    Doreen D. Wu, Kaiming Su and Xueliu Wang

    27. Beyond the “one-key-to-the-universe view”: Expanding critical perspectives in Cultural Discourse Studies           

    Walkyria Monte Mor

    28. The Harmonization of African Orthographic Conventions: The CASAS Experience

    Kwesi Kwaa Prah


    Shi-xu is Changjiang Distinguished Professor and Director of the School for Contemporary Chinese Communication Studies at Hangzhou Normal University, China. He is the founding Editor-in-Chief of the Journal of Multicultural Discourses (Routledge, ESCI) and General Editor of the Cultural Discourse Studies Series (Routledge). His books in English include Cultural Representations (1997), A Cultural Approach to Discourse (2005), Read the Cultural Other (as lead editor) (2005), Discourse as Cultural Struggle (as editor) (2007), Discourse and Culture (2013), Chinese Discourse Studies (2014) and Discourses of the Developing World (2015).

    Cultural Discourse Studies is a field committed to locally grounded research and critical engagement with human communication as a global system of diverse cultural discourses enmeshed in unequal relations of power. The globally diverse contributions to this handbook exemplify that commitment while advancing the field in many important ways.

    Robert T. Craig, University of Colorado Boulder, USA


    Cultural Discourse Studies is a remarkable edited collection certain to shape the field of communication powerfully. The book is theoretically sophisticated, wholly imaginative, and more importantly exactly what we need to read right now to improve the world. Cynicism, insults, and oppression harm the ability for humans to cooperate; Cultural Discourse courageously seeks to improve the conversation, steering it toward more healthy dialogues and outcomes. It is essential reading for anyone who wants to live in a world where people get along!

    Kent A. Ono, University of Utah, USA


    Shi-xu has assembled a remarkable collection of studies on culture and discourse studies that should be of interest to scholars and students. The book offers a sweeping survey of key concepts and case studies from contributors from around the world. The contributions address classic debates as well as recent cases about the way groups and organizations use discourses to mobilize meaning, as well as the challenges for intercultural communication in a global world. All in all, this is a stimulating book that raises important questions and lays out rich empirical findings.

    Silvio Waisbord, George Washington University, USA


    Of all the fields of Discourse Studies, Cultural Discourse Studies, starting with Dell Hymes in the 1960s, was the first, and, as shown in this much needed Handbook, still is a crucial approach to the study of text and talk all over the world, as is also shown in the selection of topics and the impressive international team organized by the prominent cultural discourse studies scholar Shi-xu.

    Teun A. van Dijk, Pompeu Fabra University, Spain


    The Handbook of Cultural Discourse Studies represents an ambitious effort to map out the philosophical underpinnings, theoretical frameworks, methodological approaches, and empirical challenges faced by humanity as we (fail to) come together to communicate about how to avoid the global existential threats we are facing today.

    Ingrid Piller, Macquarie University, Australia


    With a wealth of fresh perspectives and innovative case studies, this is an exciting, provocative volume which undoubtedly helps expand the scope of discourse studies.

    Crispin Thurlow, University of Bern, Switzerland