The Routledge Handbook of Events and Sustainability

1. Introduction

Julie Whitfield, Mary Beth Gouthro and Miguel Moital

Part 1. Bridging the Gaps in Event Sustainability

2. The United Nations Sustainable Development Goals and Events: A Missed Opportunity? 

Judith Mair

3. Bridging the Gap: Navigating the Transition to Sustainable Events 

Fiona Pelhem

4. Leadership in Sustainability: The Ocean Race

Meegan Jones

Part 2. Social and Cultural Responsibility

5. Reporting Sustainable Impacts for Tourism Events and Festivals

Brendon Knott, Talent Moyo and Janice Hemmonsbey

6. Sustainable Mega Event Legacies

Rutendo Musikavanhu

7. Well-being and Events: The United Nations Sustainable Development Goal 3, Target 3.4

Brianna B. Ryder-Maki, Julie Whitfield and Mary Beth Gouthro

8. A Netnographic Study into Cultural Diversity and Inclusion at the Platinum Jubilee Pageant

Lisa Male and Julie Whitfield

9. Safeguarding Living Heritage: An Experiencescape Approach to Explore the Traditional Cultural Festival Sustainability

Chi Wo Kwan (Kate) and Zhaoyu Chen (Vicky)

Part 3. Economic Sustainability

10. Making Events More Sustainable: Events Management and Circular Economy 

Daniel Baxter and Caroline Gallagher

11. Uncovering Links between Poverty and Festival Provision 

Mary Beth Gouthro, Karen Davies, Nic Matthews and Vicky Richards

12. Organisational Improvisation and Economic Sustainability in the Corporate Events Sector as a Response to COVID-19 Restrictions 

Nicole Long and Miguel Moital

Part 4. Environmental Sustainability

13. Going Green: A Longitudinal Study on the China Import and Export (Canton) Fair 

Qiuju Luo, Xiangru Qin and Dixi Zhong

14. Factors Influencing the Effectiveness of Normative Message Framing on Changing Recycling Attitudes at Outdoor Music Festivals

Jasmine White and Miguel Moital

15. Environmental Leverage through Sport Event Portfolios

Tami Lanzendorf and Lusine Mararyan

16. The Influence of Personal Values on Environmental Sustainability in Business Events in Asia

Stephanie M. F. Lee and Paul K. H. Leung

Part 5. Sustainable Events and Education

17. Events as an Educational Platform for Sustainability 

Chiara Orefice

18. The Attitude-behaviour Gap when Buying Sustainably Produced at Food Festivals: The Cost Barrier

Zoe Bridgeman, Julie Whitfield and Miguel Moital

19. Transformative Sustainability Learning (TSL) through Sport Event Volunteering in Local Communities: Applications from the PlayGreen Project

Niki Koutrou and Geoffery Z. Kohe

Part 6. Inclusivity and Sustainability

20. Gender Imbalance in Events: Addressing the Speaker Gender Gap in Business Events

Siân Pudney and Paola Vizcaino

21. Queer Inclusivity at Sport Events: The Role of Sports Supporter Groups

Sage Kuo and Katherine King

Part 7. Supply Side

22. Greenwashing the Field: Corporate Exploitation, Sport Events and Environmental Deceit

Toby Miller

23. Sustainability Sponsorship: Fundamentals, Forms, and Factors to Success

Guido Grunwald and Jurgen Schwill

24. Human Rights Considerations for Sustainable Procurement and the Events Sector

Colleen Theron

25. Framework for Sustainable Health and Safety Practices in the Events Industry in Africa

Magdalena P. (Nellie) Swart, Leonie B. Louw and Eliza Esterhuyzen

26. Perceptions and Practices of Corporate Social Responsibility (CSR) Implementation in Conference Centres

Charlie Orsman, Julie Whitfield and Miguel Moital

Part 8. Technology and Sustainability

27. Events Industry and Innovative Greening Technologies

Dirk Hagen

28. Considering the Potential for Increasing Sustainability at UK Music Festivals by Monetising ICT Enhanced Content to Fund Reductions in Overall On-site Capacity

Adrian C. C. Bossey

29. Can Virtual Events be a Sustainability Driver? Creative Destruction, Motorsport, and the Case of Extreme E

Hans Erik Næss and Jeongbeom Hahm

30. Conclusion

Julie Whitfield, Mary Beth Gouthro and Miguel Moital

Biography

Julie Whitfield has over 20 years of experience teaching Events Management. She joined Bournemouth University in September 2005, where she is the postgraduate programme leader for the M.Sc. Events Management programme in the Sport & Events Management Department at Bournemouth University Business School. Her research interest in Events and Sustainability spans over a decade, with earlier publications such as ‘Scoring Environmental Credentials: A Case Study of the UK Conference Sector’, published in the Journal of Sustainable Tourism in 2014, to more recent publications such as ‘How can we reduce conference venues’ use of single-use plastics?’, which was published in Event Management in 2022. Julie is also the Co-Founder of the International Conference for Events (ICE) Making Waves, a leading international conference for events management academics and practitioners.

Mary Beth Gouthro is a senior academic in the Sports & Events Management Department in the Bournemouth University Business School.  Her research interests in events span the event/festival experience, event sustainability and aspects of customer satisfaction in events. Mary Beth is currently an executive member of the Association for Event Management Educators (AEME) and leads AEME’s Event Sustainability SIG (Special Interest Group). Mary Beth is also a member of Bournemouth University’s SAN (Sustainability Academic Network) and is a Climate Fresk-trained facilitator.

Miguel Moital is a principal academic in Events Management in the Department of Sport & Events Management, Bournemouth University Business School. Miguel's research interests include broad issues around the marketing of events, tourism and hospitality, with an emphasis on consumer psychology. He currently lectures on the Foundation Year and on the BA (Hons) Events Management. He also regularly supervises a number of UG and PG dissertations. In line with his passion for supervising students, in 2020, Miguel launched the Dissertation Academy YouTube Channel, where he shares unique tips and tools to help students from across the world to write better dissertations and theses.

"As handbooks should do, this collection provides essential, up-to-date, and provocative readings from an international group of researchers and practitioners. The comprehensive framework comes from the UN's sustainable development goals, but the editors have taken the handbook's relevance farther by addressing the many challenges facing the event sector, presenting practical ways forward, and demonstrating the roles events play in broader social, environmental, economic and political domains. You cannot begin an essay, research project, or curriculum design without consulting this material."

-Donald Getz, PHD., Professor Emeritus, The University of Calgary, Alberta, Canada.