1st Edition
The Three Secrets of Green Business Unlocking Competitive Advantage in a Low Carbon Economy
By Gareth Kane
Copyright 2010
224 Pages
by
Routledge
220 Pages
by
Routledge
224 Pages
by
Routledge
Also available as eBook on:
Business is coming under increasing pressure from government, customers and campaigning groups to improve its environmental performance. Soaring utility and compliance costs are hitting companies where it hurts - on their bottom line. But there is another way of looking at the green agenda - as an opportunity rather than a threat.
Written by renowned green business expert Gareth Kane, this... Read more
Part I: Setting the Scene
The Big Picture
A Sustainable Future
Business and the Environment
Part II: The Three Secrets of Green Business Success
Secret No. 1: Understand the Business Case
Secret No 2: What To Do
Secret No. 3: How To Do It
Part III: Preparing To Go Green
The Essentials Of Change
Creating A Culture For Change
Environmental Management Systems
Measuring Performance
Creating A Strategy
External Communication
Part IV: Small Steps
Small Steps: Doing Things Right
Pollution Incident Prevention
Waste Minimisation & Recycling
Energy Efficiency
Water Conservation
Greening Your Supply Chain
Transport
Carbon Offsetting
Part V: Huge Leaps
Huge Leaps: Doing the Right Thing
Cleaner Production
Renewable Energy
Green Buildings
Industrial Symbiosis
Eco-Design
Product Service-Systems
Exploiting Synergies
Final Thoughts
Appendix 1: Sources of Help
Appendix 2: Checklists
Appendix 3: Brainstorming Tool
Biography
Gareth Kane, an environmental consultant, has worked with hundreds of organisations to improve their environmental performance. He has appeared as a media pundit on sustainability issues on the BBC Six O'Clock News, Countryfile and The Politics Show. In 2008 The Journal newspaper named Gareth as a 'Rising Star, Future Leader' for his work on sustainability.
'Brilliant! The most comprehensive and practical business guide I have ever read about environmental issues.' Jo Bennison, Director, Daxi Environmental 'Written in a clear language that unravels sustainability and the methodology of green business ... The author's extensive experience reinforces the credibility of his approach to achieve the competitive advantage in a low carbon economy.' Quality World 'If you‘re part of a small business in the UK and want an easy to read yet comprehensive guide to green business, go no further ... this is it. Gareth‘s tone and content are perfect for many time poor managers pushed into dealing with today‘s growing green pressures, and usually with little previous experience of environmental management.' David Connor, Coethica 'A must read for enterprise managers that want to move towards sustainability, but believe they can't or don't know how. With all the down-to-earth guidance available in the book, that excuse can no longer stand in the way of action.' Dr John Ehrenfeld, Chief Executive, Industrial Society for Industrial Ecology 'Provides business, whether large or small, with all the information necessary to be at the forefront of sustainability. This publication is more than a handbook, it will lead to a change in philosophy for any company that takes the time to read it and implement its ideas.' Prof Graham Street, Emeritus Professor of Environmental Technology 'Forthright and practical, Gareth Kane provides the nuggets of really helpful advice which managers and small business owners need to prioritise which environmental improvements to make and how to make them. This sleeves-rolled-up approach is combined with big picture thinking about what sustainable development really means, and why it's important.' Penny Walker, Environmental Consultant and Author of Change Management for Sustainable Development and Introduction to Environmental Awareness, Trainer's Manual 'You have very nicely encapsulate
