The Virtual: 1st Edition (Paperback) book cover

The Virtual

1st Edition

By Rob Shields

Routledge

264 pages

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Paperback: 9780415281812
pub: 2002-11-28
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Description

This book looks at the origins and the many contemporary meanings of the virtual. Rob Shields shows how the construction of virtual worlds has a long history. He examines the many forms of faith and hysteria that have surrounded computer technologies in recent years. Moving beyond the technologies themselves he shows how the virtual plays a role in our daily lives at every level. The virtual is also an essential concept needed to manage innovation and risk. It is real but not actual, ideal but not abstract. The virtual, he argues, has become one of the key organizing principles of contemporary society in the public realms of politics, business and consumption as well as in our private lives.

Table of Contents

Introduction 1. The Return of the Virtual 2. The Virtual and the Real 3. Digital Virtualities 4. Virtual Africa 5. Joystick Generation 6. Work: Virtual working 7. Business Sense for a Virtual World 8. Risk, Trust and the Virtual Conclusion: The future and the virtual

About the Series

Key Ideas

This popular series covers the main concepts, issues, debates and controversies in sociology and the social sciences. The books are concise and informative yet lively. Written by leading authorities in the field, they give students access to 'new sociology' in manageable form.

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Subject Categories

BISAC Subject Codes/Headings:
PHI000000
PHILOSOPHY / General
SOC000000
SOCIAL SCIENCE / General
SOC026000
SOCIAL SCIENCE / Sociology / General
TEC052000
TECHNOLOGY & ENGINEERING / Social Aspects