TikTok Cultures in Contemporary Africa

1. From Dance Challenges to Digital Dissent: TikTok Cultures and Contemporary Trends

Mbongeni J Msimanga, Lungile Augustine Tshuma, Bruce Mutsvairo and Trust Matsilele

Part 1: TikTok and Social Activism

2. “You come for me, I come for you”: Queer TikTok activism of Dominic Zaca and Ndoyisile Sibindi

Gibson Ncube

3. Football Fandom, TikTok and ‘playful activism’ in Zimbabwe

Mphathisi Ndlovu, Lungile Augustine Tshuma, Lungile Ngwenya and Njabulo Proud Moyo

4. Unveiling the Digital Battlefield: Exploring Political Activism on TikTok in Nigeria

Abimbade Oluwadara, Princess Natasha Balogun and Ogunfeibo Oladipupo

5. The Role of TikTok in the 2024 South African Elections: A Case Study of the Economic Freedom Fighters (EFF)

Phenyo Walter Mokgothu, Ontiretse Motingwa, Gofaone Motsamai and Limukani Mathe

Part 2: Identity, Culture, and Expression on TikTok

6. Domesticating TikTok through African online dating experience stories

Mthobeli Ngcongo and Promise Masenah

7. Cultural Identity Expressions and Promotion on TikTok: Contemporary Perspectives

Nyasha Cefas Zimuto

8. “That’s how I got my girlfriend”: A uses and gratification analysis of TikTok Practices among university students in Uganda

Gerald Walulya, Sara Namusoga-Kaale and Ivan Nathanael Lukanda

Part 3: Youth, Economy, and Digital Lifestyles

9. Youth And Digital Culture in Mozambique: Tik Tok, The Platform That Is Changing Lives

Dércio Tsandzana

10. TikTok Chelete: Performance and Monetisation on South African TikTok

Tinotenda Lisa Bangajena, Abuyile Asemahle Mkumbuzi and Oswelled Ureke

11. Tiktok, Youth Audiences, And the Democratisation of News Production in Community Radio Stations in South Africa

Blessing Makwambeni and Mfundo Telson Radebe

Biography

Mbongeni Jonny Msimanga is a Senior Lecturer at the Namibia University of Science and Technology. He holds a PhD in Communication Studies from the same university. His research interests include journalism practice and digital cultures. His work appears in international and African journals. Currently, Mbongeni Msimanga is one of two African-based Co-Investigators on a British Academy-funded project titled “Gender and Digital Repression: The Practice and Toll of Digital Repression on Women in the Authoritarian Turn”, a collaborative venture with the University of Oxford.

Lungile Augustine Tshuma is Associate Researcher, Catholic University of Portugal, He holds a PhD in journalism studies from the University of Johannesburg, South Africa. He has worked at the University of Johannesburg as a Senior Post-Doctoral Researcher. Lungile’s research interest are in photography, memory, and journalism. He teaches journalism related courses. His work has been published in local and international journals such as Journal of Genocide Research, African Journalism Studies, Critical Arts, Nations and Nationalism, Journal of Communication Inquiry, and Media, Culture and Society.

Bruce Mutsvairo is a Full Professor in the Department of Media and Culture Studies at Utrecht University in the Netherlands. He has authored or edited several books taking a special interest in the development of journalism in non-Western societies. His forthcoming book, which is under contract the University of Massachusetts Press, investigates the advent of data journalism in Russia, Iran and Sudan.

Trust Matsilele is senior lecturer of Journalism, Birmingham City University, UK. He is also research fellow in the Department of Communication Studies, University of South Africa, South Africa.