2nd Edition

Total Sports Media Production, Performance and Career Development

By Marc Zumoff, Max Negin Copyright 2022
362 Pages 59 B/W Illustrations
by Routledge

362 Pages 59 B/W Illustrations
by Routledge

362 Pages 59 B/W Illustrations
by Routledge

This thoroughly revised second edition of Total Sports Media (formerly Total Sportscasting ) offers a complete guide to sports media across TV, radio and digital broadcasting. Covering everything from practical skills to industry lingo, this book guides readers through each aspect of the sportscasting process, including performance and production techniques, demo reel production, and writing... Read more

Chapter 1: A History and Overview

Chapter 2: The Production Plan

Chapter 3: Research and Relationships

Chapter 4: Writing for Performance

Chapter 5: Performance Theory

Chapter 6: Reporter, Anchor, Host, Sports Talk

Chapter 7: Play-by-play, Analyst and Sideline

Chapter 8: Diversity and Women in Sports Media

Chapter 9: Social Media and the Web

Chapter 10: Producing

Chapter 11: Cameras and Visual Communication

Chapter 12: Audio

Chapter 13: Editing, Replays and Post-Production

Chapter 14: Graphics Elements

Chapter 15: Directing and the Flow of the Crew

Chapter 16: The Demo

Chapter 17: Career Development

Chapter 18: Finance

Chapter 19: Current Trends and Future Possibilities

Biography

Marc Zumoff has spent some 45 years in sports media, including 27 years as the television voice of the Philadelphia 76ers, as well as play-by-play for NBC’s coverage of the Rio Olympic Games in 2016. He’s also had a myriad of play-by-play, host, anchor and reporter assignments, at both the network and regional levels, for television and radio. He spent the first five years of his career as a radio news anchor and reporter. He is a multiple Mid-Atlantic Emmy Award winner and three-time winner of the Pennsylvania Sportscaster of the Year by the National Sports Media Association. He is currently the associate director of the Claire Smith Sports Center at his alma mater, Temple University.

Max Negin is an editor, tape operator, producer and director with over 21 years of professional production experience. He has won national Emmy Awards in the category "Outstanding Technical Team, Studio" as part of NBC’s coverage of the Olympic Games in 2010 (Vancouver) and 2012 (London). He has also won two regional Emmys for writing and editing. Negin has worked for a variety of broadcast outlets including NBC, HBO Sports, FOX, ESPN, and a host of regional cable outlets, professional sports teams and colleges. He spent two seasons as an associate producer for the Philadelphia 76ers as well as the video coordinator for three seasons for the Phillies Television Network and was most recently the lead Tape Replay and Editor for the Charlotte Hornets. In addition to his professional experience, Max is Director of Elon Sports Vision and Assistant Professor of Communications at Elon University.