476 pages | 37 B/W Illus.
The terms travel and tourism are often used interchangeably in tourism literature. This comprehensive textbook provides students with essential knowledge of the intricate relationship existing between travel, transport and tourism.
The book analyses the structure, functions, activities, strategies and practices of each of the sectors in the travel industry, such as airlines, airports, tour operators, travel agencies and cruises. It is structured into six parts, covering all modes of transport (air, land and water), travel intermediation, the tour operation business and impacts and prospects for the future. International case studies are integrated throughout to showcase practical realities and challenges in the travel industry and to aid students’ learning and understanding.
Written in an accessible and engaging style, this is an invaluable resource for students of tourism, hospitality, transport and travel management courses.
Section I: Tourism and Transport
Chapter 1: Travel and Tourism: An Introduction
Chapter 2: Transport and Tourism
Section II: Air Transport
Chapter 3: Introduction to Air Transportation
Chapter 4: Airport
Chapter 5: Airport Operations
Chapter 6: Airline Management
Section III: Land and Water Transportation
Chapter 7: Land Transport and Tourism
Chapter 8: Cruise Tourism
Section IV: Travel Intermediation
Chapter 9: Travel Intermediaries
Chapter 10: Travel Agency Management
Chapter 11: Travel Distribution Systems
Section V: Tour Operation Business
Chapter 12: The Business of Tour Operation
Chapter 13: Package Tour
Chapter 14: Tour Marketing
Chapter 15: Pre-Tour Preparations
Chapter 16: Managing the Tour
Section VI: Impacts and Prospects
Chapter 17: Impacts of Travel And Tourism
Chapter 18: The Prospects